1
of
1
BranD No.55
Come and Wrestle: Designer VS. Foreign Typeface
Book Hero Magic crafted this summary to help describe this book. While it's new and still
learning, it may not be perfect - your
feedback is welcome!
Summary
Read More
Format: Paperback / softback
TEMPORARILY OUT OF STOCK
Please add to wishlist to be notified when back in stock
Sorry, we're currently out of stock of BranD No.55. Please add to your Wishlist and we'll send you an email as soon as it's back in stock.
Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
This book is ideal for readers interested in arts and culture, particularly those fascinated by graphic design, typography, and the creative process behind typefaces worldwide.
Latest News
Vanya Insull (aka VJ Cooks) visits Book Hero
We were lucky to have a visit from popular foodie, home cook and baker Vanya...
Is the newest Jack Reacher one of the best?
Our favourite crime solving, bad guy beating nomad is back and Lizzy and Edd were...
Heartstopper's Alice Oseman visits Book Hero
We were so excited to have Alice come to visit Hero HQ, as huge fans...
Shirl and Lizzy Review The Starving Bride
Catherine Chidgey does it again with another incredible novel that will have people talking for...
New Releases to add to your TBR this week (19th October)
One of my favourite sci-fi authors has a new book that I cannot wait to...
See moreAfter the publication of BranD Issue 54 whose theme is Come and Wrestle: Designer vs. Hanzi, we came up with the idea to have interviews with designers from different cities around the world based on our extensive research and new understanding on foreign typefaces for the layout of magazine.
Type design presents a sportsmanship
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
After the publication of BranD Issue 54, whose theme is Come and Wrestle: Designer vs. Hanzi, we came up with the idea to have interviews with designers from different cities around the world. This concept stemmed from our extensive research and new understanding of foreign typefaces for the magazine's layout.
We learned that type design is challenging in any script through the detailed and meticulous responses of our interviewees. There is always a story behind type design, and designers need to consider various problems during the type design process. Each effort is like an attack, requiring perseverance as the most basic principle, whether the project is simple or complicated.
In essence, type design presents a form of sportsmanship.
Book Details
INFORMATION
ISBN: 9789887406877
Publisher: SendPoints Publishing Co., Ltd
Format: Paperback / softback
Date Published: 15 April 2021
Country: Hong Kong
Imprint: SendPoints Publishing Co., Ltd
Audience: Professional and scholarly
DIMENSIONS
Width: 225.0mm
Height: 295.0mm
Weight: 300g
Pages: 200
Collections
Also by Sendpoints
View all-
DESIGN PORTFOLIO OF THE ELEGANT EAST
The book features the untold beauty of Chinese architecture and design. Readers will witness the grace and elegance of the Asian aesthetic through this beautiful book. The rationale of the renowned interior designer Eric Tai ranges from luxury to chic, expressive to implicit. Tai is one of the leading figures in Chinese interior design. The Elegant East is both a...Hardback$10999Unit price /UnavailableAvailableShips in 4-6 weeks -
JAPANESE MOTIFS IN CONTEMPORARY DESIGN
This book presents over 600 traditional Japanese motifs, ranging from ukiyo-e, ghost stories, kamon and Noh plays to traditional patterns, which include introductions of their cultural backgrounds. It also showcases outstanding graphic works inspired by and integrated with specific motifs, and features interviews with distinguished designers, aiming to provide an insight into the traditional Japanese culture through contemporary design.Hardback$7999Unit price /UnavailableAvailableShips in 4-6 weeks -
The art of quilled flowers
The Art of Quilled Flowers brings readers detailed instructions on the tools and paper, as well as practical techniques for paper quilling. Providing 25 examples of elegant and exquisite styles—from potted plants to flowers—Yixin, an experienced quilling teacher, guides you on how to create wonderful quilled artworks step-by-step. With the help of rich pictures and detailed explanations of the needed...Hardback$3799Elsewhere:$4499Unit price /UnavailableAvailableShips in 4-6 weeks -
THE NEW CHINA
Since the 1930s until the end of the 20th century, publicity posters in China were associated with purposes beyond commerce. The rise of posters in the new China after its establishment in 1949 fulfilled the need for social movements, revolution, and warfare, playing a significant role at the time. However, with the end of wars and social revolution, as well...Hardback$4499Unit price /UnavailableAvailableShips in 4-6 weeks -
BREWED FOR TASTE
Beer labels offer a visual interpretation of the flavour and spirit of brewers while recording life, culture, social, and technological developments across different regions. They serve both practical purposes and the appreciation of art. Brewed For Taste—Beer Labels Around the World introduces readers to the artistic world of beer using beer labels as a focal point. The book traces the...Hardback$3999Elsewhere:$6499Unit price /UnavailableAvailableShips in 4-6 weeks -
Mascot Design
The mascots for the Tokyo 2020 Olympic Games came into the global spotlight overnight, strengthening the promotion for the city considerably. The popularity of Kumamon has generated over 124.4 billion yen in revenue from tourism, peripheral products, and copyright licenses. Snoopy, once featured on the cover of Time and mascot for NASA, has over 350 million fans around the world....Hardback$6499Unit price /UnavailableAvailableShips in 4-6 weeks -
Otaku Life
The once denied and misunderstood subcultures, such as otaku/geek culture, are now making their way to the mainstream and significantly influencing the trends and directions of arts. Otaku Life aims to present otaku elements in the context of arts, design, and culture. By exploring its cultural background and most concerned issues, this book strives to get otaku elements known in...Hardback$5799Elsewhere:$6499Unit price /UnavailableAvailableShips in 4-6 weeks -
CHAOTIC
Since the end of the 19th century, our aesthetics have been challenged by various avant-garde artistic ideas, especially astounded by the chaotic visuals. But there are many more stories behind the chaos in art. Chaotic digs into chaotic art heritage in human history and features the most exciting graphic designs distinguished by chaotic styles, which have been broken down into...Hardback$4499Unit price /UnavailableAvailableShips in 4-6 weeks -
Color Sells
Power up your packaging design with COLOURS! The red and yellow McDonald's, the Tiffany Blue, the blue and yellow IKEA, the Coca Cola Red—world-famous brands have successfully developed their own colour system for their brand identity, including packaging and storefront, making a strong impression on consumers. Colour has become a more powerful marketing tool than ever: it stimulates buying and...Hardback$5799Elsewhere:$6499Unit price /UnavailableAvailableShips in 4-6 weeks -
EXQUISITE
The exquisite creations embody our best artistic endeavours and offer a glimpse of the greatness of the civilisations that produced them. Their sheer beauty and charm are enough for us to marvel at, let alone the large sum of resources, efforts, and time poured into making them. In Exquisite, we hope to follow our predecessors’ footprints in the endless pursuit...Hardback$4499Unit price /UnavailableAvailableShips in 4-6 weeks -
LIVING PAPER
Living Paper offers a glimpse into the culture of paper art and its creation process by introducing paper art from different aspects—ranging from the development of paper art to the main techniques and tools. It mainly showcases successful commercial paper artworks that have highly integrated craftsmanship with creativity. The book breaks down the creation process of each work and discusses...Hardback$5799Elsewhere:$6499Unit price /UnavailableAvailableShips in 4-6 weeks -
ROUGH
Rough could be naive, crude, intuitive, or raw. In art and design, "rough" approaches to creation tend to touch the viewer’s heart with their naturalness, honesty, and boldness. Looking back at our rough art heritage and focusing on the rough graphic design of our time, this book presents and concludes the different approaches of rough expression. In it, we could...Hardback$4499Unit price /UnavailableAvailableShips in 4-6 weeks
More from Arts & Culture
View all-
Dylan's PickBold Types
A tribute to 32 truly independent bookshops throughout Aotearoa New Zealand, from north of Auckland down to Dunedin, and coast to coast. Jane Ussher's photographs show every bookstore in its unique nature - including behind the counter, smoko rooms, the mess which tells the hardworking story behind the joy of matching books with customers. Jemma Moreira's careful editing has crafted...Hardback$5999Elsewhere:$7000Unit price /UnavailableIn StockShips today -
New ReleaseI’ll Believe in Anything
From Jacob Tierney, the creator of Heated Rivalry, in partnership with Brendan Brady and Accent Aigu, comes I’ll Believe in Anything, an official and complete collection of annotated scripts for the biggest cultural sensation of the year, with all new exclusive behind-the-scenes content.Based on Rachel Reid’s blockbuster Game Changers book series, Heated Rivalry premiered on Crave and HBO in late 2025 and immediately took the world by storm. I’ll...Hardback$5499Elsewhere:$6000Unit price /UnavailableIn StockShips today -
Home Again
Join rock-legend, former Shihad frontman and lead singer of The Adults, Jon Toogood in this unflinching and no-holds-barred memoir Home Again.This is more than a rock story. Toogood looks back on a 37-year career that helped define New Zealand rock music, and the personal cost that came with it. From a music-obsessed childhood in Wellington to the deafening roar of international stages, this...Paperback$2700Elsewhere:$3999Unit price /UnavailableIn StockShips today -
20% offThe Odyssey
Composed at the rosy-fingered dawn of world literature almost three millennia ago, The Odyssey is a poem about violence and the aftermath of war; about wealth, poverty and power; about marriage and family; about travellers, hospitality, and the yearning for home. This fresh, authoritative translation captures the beauty of this ancient poem as well as the drama of its narrative....Paperback$2400Elsewhere:$3599Unit price /UnavailableIn StockShips today -
21% offThe Iliad
When Emily Wilson's translation of The Odyssey appeared in 2017—revealing the ancient poem in a contemporary idiom that was "fresh, unpretentious and lean" (Madeline Miller, Washington Post)—critics lauded it as "a revelation" (Susan Chira, New York Times) and "a cultural landmark" (Charlotte Higgins, Guardian) that would forever change how Homer is read in English. Now Wilson has returned with an...Paperback$2600Elsewhere:$3799Unit price /UnavailableIn StockShips today -
20% offDisney Moana: The Official Cookbook
Embark on a culinary adventure with Moana of Motunui with Pacific recipes inspired by Moana and Moana 2! After a long day of sailing to see how far you’ll go or keeping the demigod Maui out of trouble with Te Fiti, catch a break with the delicious dishes in Moana: The Official Cookbook! Featuring more than 50 recipes spanning the...Hardback$3600Elsewhere:$5299Unit price /UnavailableIn StockShips today -
New ReleaseA Life in Lyrics
Freddie Mercury was one of the greatest showmen of the twentieth century. With his unparalleled voice and searing on-stage energy, he was a great pretender, a killer queen and a champion of the world. But behind the glamour lived a musician and lyricist talented beyond measure, and the creative force behind one of the most culturally significant and musically diverse...Hardback$5000Elsewhere:$6500Unit price /UnavailableIn StockShips today -
New ReleaseBirdlands
A rare, intimate journey into the wild islands where Aotearoa's birds live beyond the reach of most human lives. In the most remote outposts of Aotearoa, our islands are populated not with people, but with birds. From the storm-lashed Subantarctic Islands in the deep south to the scattered volcanic islands of Tikapa Moana/Hauraki Gulf in the north, Birdlands offers a...Hardback$4199Elsewhere:$5000Unit price /UnavailableIn StockShips today -
21% offThis Angry Pen of Mine
This Angry Pen of Mine by Layne Staley invites you to dive into the untold creative world of Layne Staley, the legendary voice behind Alice in Chains. This extraordinary collection showcases his handwritten lyrics, deeply personal poetry, stunning original artwork, rare photos, fan tributes, and so much more. Step into the world of Layne Staley like never before. For the...Hardback$5800Elsewhere:$8999Unit price /UnavailableIn StockShips today -
New ReleaseSplit Enz
'My favourite band. Ever! And certainly the best dressed.' Sam Neill Split Enz were never designed to fit. Emerging from art school mischief in early-1970s New Zealand, they turned pop into surreal theatre: costume, character and melody colliding in a rock band that refused to behave like one. At the centre of that vision was Noel Crombie—percussionist, performer and the...Hardback$5199Elsewhere:$6500Unit price /UnavailableIn StockShips today -
The Artist's Way
The Artist's Way by Julia Cameron is a transformative guidebook that has captivated millions, including luminaries such as Elizabeth Gilbert and Tim Ferriss. With its profound ability to inspire and elevate, this book invites readers to embark on an enriching creative journey, fostering a deeper connection to one's artistic process and sense of purpose. The heart of Cameron's groundbreaking programme...Paperback$3700Elsewhere:$4500Unit price /UnavailableIn StockShips today -
Mah Jong Player's Companion
Since the arrival on the market of Patricia Thompson and Betty Maloney's two previous books, The Game of Mah Jong Illustrated and Improve Your Mah Jong, a wide range of hands from many parts of the world has been sent to them. In this player's companion, the authors have put together a cross-filled reference guide where over 120 hands, illustrated...Paperback$1999Elsewhere:$2299Unit price /UnavailableIn StockShips today
Why buy from us?
Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!
Service & Delivery
Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.
Auckland Bookstore
We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.
Our Gifting Service
Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.
Arts & Culture lists from the team
Explore our curated lists from our heroes to find your next read!
-
![]()
![]()
![]()
Lizzy's listArts & Culture
Poetry of Aotearoa
Check out some of the amazing local talent we are spoilt with right here in Aotearoa.View the list -
![]()
![]()
![]()
Lizzy's listArts & Culture
Poetry for Beginners - Where to Start
10 Books I'd recommend to someone new to reading poetry - a mix of old and new, all magical introductions to the...View the list -
![]()
![]()
![]()
Lizzy's listArts & Culture
Lizzy's Favourite Books of Poetry
If I could only have 10 poetry collections to survive on for the rest of my life, these are them. Or maybe...View the list -
![]()
![]()
![]()
Lizzy's listArts & Culture
Books to read for Women in Translation month!
August is Women in Translation month, but at any time of year it's worth checking out these incredible novels written by women...View the list -
![]()
![]()
![]()
Shirl's listArts & Culture
Inside the World of Film
Step behind the scenes of the world of filmmaking! Discover iconic directors and movie history of some of the world's memorable films.View the list -
![]()
![]()
![]()
Shirl's listArts & Culture
Books to Celebrate NZ Music Month
New Zealand Music Month happens every May, it's a reminder that we have so many talented musicians, singer, songwriters here in Aotearoa....View the list
