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Visible Signs
An Introduction to Semiotics in the Visual Arts
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Summary
The fourth edition features updated imagery and exercises, with new discussions on propaganda, diversity in 'neutral' communication like emojis, and social media representation.
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Format: Paperback / softback
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Visible Signs
$8299
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Ideal for art students and visual communicators seeking to deepen their understanding of semiotics and enhance their creative practice.
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Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Basic semiotic theories are taught in most art schools as part of a contextual studies programme, but many students find it difficult to understand how these ideas might impact on their own practice. Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication.
Each chapter provides an overview of a particular facet of semiotic theory, with inspiring examples from graphic design, typography, illustration, advertising, and art to illustrate the ideas discussed in the text. Creative exercises at the end of the book will help exemplify these ideas through practical application.
The fourth edition of Visible Signs includes new imagery and updated exercises, as well as coverage of propaganda, diversity in 'neutral' communication (like emojis), and issues related to social media representation.
Book Details
INFORMATION
ISBN: 9781350164932
Publisher: Bloomsbury Publishing PLC
Format: Paperback / softback
Date Published: 11 August 2022
Country: United Kingdom
Imprint: Bloomsbury Visual Arts
Edition: 4th edition
Illustration: 200 colour illus
Audience: Tertiary education, Professional and scholarly
DIMENSIONS
Spine width: 10.0mm
Width: 208.0mm
Height: 268.0mm
Weight: 650g
Pages: 192
About the Author
David Crow, until his sudden death in 2022, was Pro Vice-Chancellor and Head of Camberwell, Chelsea and Wimbledon Colleges of Arts, University of the Arts, London, UK.
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