The Madness of Markets
Found a better price? Request a price match
The Madness of Markets
Latest News
The Book Briefing 21/10/2026
Welcome back to another edition of 'The Book Briefing', your weekly round-up of all the...
Story to Screen - 21/10/26
It's been another huge week in the world of book-to-screen adaptations! From record-breaking trailers and...
Things We Learned from an Evening with Alice Oseman
Liam and Lizzy went along to an evening with Alice Oseman of Heartstopper! Here are...
The Book Hero Team's Wins and Misses in Film and TV Adaptations
We all love arguing in a mostly good-natured way about which adaptations of our favourite...
Vanya Insull (aka VJ Cooks) visits Book Hero
We were lucky to have a visit from popular foodie, home cook and baker Vanya...
See moreUncover how to take advantage of the irrational decisions and crazy investments that have thrown global stock markets into chaos.
"INCREDIBLY USEFUL AND ENTERTAINING" - Rory Sutherland, Vice Chairman of Ogilvy and author of Alchemy
"PUNCHY, WITTY, AND PROVOCATIVE" - Gillian Tett, Financial Times columnist and author of Anthro-Vision
"FASCINATING AND INDISPENSIBLE" - Annie Duke, Decision strategist and author of Thinking in Bets and Quit
Even the smartest investors lose their minds - and their money.
Why do investors chase AI stocks that bleed losses? Why do they ignore glaring opportunities hiding in plain sight? Why does the stock market fall after a football defeat, or rise on a sunny day?
In The Madness of Markets, Professor Alex Edmans reveals how mood, emotion and social contagion lead even seasoned professionals to make irrational decisions.
But their mistakes can become your advantage. Edmans uncovers how you can protect yourself from costly mishaps and capitalise when others misstep. You'll learn how to think sharper, invest smarter and recognise when the crowd has lost the plot.
From one of the world's leading finance professors, this is a compelling guide to beating the market in a world that thinks fast, loud and wrong.
Book Details
INFORMATION
ISBN: 9780241808054
Publisher: Penguin Books Ltd
Format: Hardback
Date Published: 17 September 2026
Country: United Kingdom
Imprint: Penguin Life
Audience: General / adult, Tertiary education, Professional and scholarly
DIMENSIONS
Spine width: 34.0mm
Width: 144.0mm
Height: 224.0mm
Weight: 477g
Pages: 384
Collections
About the Author
ALEX EDMANS is Professor of Finance at London Business School and a leading expert on market psychology. His research has featured in the Financial Times, Wall Street Journal and BBC, and he has advised sovereign wealth funds, pension funds and asset managers worldwide. He is the author of May Contain Lies, an Amazon number one bestseller, and Grow the Pie, a Financial Times Book of the Year. He has spoken at Davos, testified in the UK House of Commons and reached millions through his TED talks.
Also by Alex Edmans
View allMore from Business & Entrepreneurship
View allWhy buy from us?
Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!
Service & Delivery
Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.
Auckland Bookstore
We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.
Our Gifting Service
Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.
Business & Entrepreneurship lists from the team
Explore our curated lists from our heroes to find your next read!









