Reshuffle

What happens when the "know-how" that once defined expertise migrates from humans to AI tools? How do organisations reorganise when machines take over not just tasks but entire workflows? And most importantly, how does this reshaping of knowledge work change the products we use and the industries that have evolved around their production?

In today's economy, value is no longer driven by materials but by knowledge—design, R&D, and innovation power everything from mining to pharmaceuticals to consumer products. Now, with artificial intelligence, we have a range of technologies that don't just support knowledge work—they perform it.

Reshuffle delivers a bold and incisive exploration of how AI is upending the knowledge economy, reshaping not just work but the very foundations of power and control. It unpacks the four key tensions driving this transformation: between workers and their software tools, the providers of these tools and the firms that buy them, the businesses consolidating power and the industries they disrupt, and between empowered individuals and entrenched incumbents.

Blending compelling examples, historical parallels, and bold insights, Reshuffle equips readers to navigate the many opportunities and challenges that AI introduces while reshaping the knowledge economy. This book is your guide to understanding who wins—and who gets left behind—when AI restacks the deck.