1
of
1
Pedagogies of Value
Marketing Foreign Goods in China
Series: The Human Economy
Brief Description
Pedagogies of Value explores how China is reshaping global hierarchies of worth. Through ethnographic research among marketers, consultants, and brokers who promote foreign goods in Shanghai, Beijing, and beyond, this book investigates how value is taught, contested, and transformed in everyday encounters. From luxury brands and...
Read More
Format: Hardback
$36700
Unit price
/
Unavailable
International Supplier
This title is in-stock with overseas suppliers. While it is not available locally, we fly books in weekly from the US and UK to our Auckland warehouse for immediate dispatch.
AVAILABLE WITH SUPPLIER
Ships from our Auckland warehouse within 2-3 weeks
Found a better price? Request a price match
Pedagogies of Value
$36700
Unit price
/
Unavailable
Latest News
Vanya Insull (aka VJ Cooks) visits Book Hero
We were lucky to have a visit from popular foodie, home cook and baker Vanya...
Is the newest Jack Reacher one of the best?
Our favourite crime solving, bad guy beating nomad is back and Lizzy and Edd were...
Heartstopper's Alice Oseman visits Book Hero
We were so excited to have Alice come to visit Hero HQ, as huge fans...
Shirl and Lizzy Review The Starving Bride
Catherine Chidgey does it again with another incredible novel that will have people talking for...
New Releases to add to your TBR this week (19th October)
One of my favourite sci-fi authors has a new book that I cannot wait to...
See more
Pedagogies of Value explores how China is reshaping global hierarchies of worth. This book investigates how value is taught, contested, and transformed in everyday encounters and reveals how foreign intermediary attempts to ‘educate’ Chinese consumers only confronts shifting power dynamics that challenge Western authority.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Pedagogies of Value explores how China is reshaping global hierarchies of worth. Through ethnographic research among marketers, consultants, and brokers who promote foreign goods in Shanghai, Beijing, and beyond, this book investigates how value is taught, contested, and transformed in everyday encounters.
From luxury brands and consumer ethnography to real estate, wine, and organic food, the book reveals how foreign intermediaries attempt to ‘educate’ Chinese consumers, only to confront shifting power dynamics that challenge Western authority. Blending vivid narratives with sharp analysis, this study argues that China has become a central arena for reimagining the very meaning of value.
Series: The Human Economy
View all-
Pedagogies of Value
Pedagogies of Value explores how China is reshaping global hierarchies of worth. Through ethnographic research among marketers, consultants, and brokers who promote foreign goods in Shanghai, Beijing, and beyond, this book investigates how value is taught, contested, and transformed in everyday encounters. From luxury brands and consumer ethnography to real estate, wine, and organic food, the book reveals how foreign...Hardback$36700Unit price /UnavailableAvailableShips in 2-3 weeks
Book Details
INFORMATION
ISBN: 9781836955214
Publisher: Berghahn Books
Format: Hardback
Date Published: 15 June 2026
Country: United Kingdom
Imprint: Berghahn Books
Illustration: Bibliography; Index; 3 Illustrations
Audience: Tertiary education, Professional and scholarly
DIMENSIONS
Width: 140.0mm
Height: 216.0mm
Weight: 300g
Pages: 142
About the Author
Máximo Badaró is Researcher at the National Scientific and Technical Research Council and Professor of Social Anthropology at the Universidad Nacional de San Martín where he is the director of the Global China Studies Program. He specializes in the anthropology of China and Latin America-China relations. His most recent publication is China in Argentina: Ethnographies of a Global Expansion (Springer Nature, 2022).
More from Education & Reference
View all-
Revenge of the Tipping Point
Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand new volume that reframes the lessons of The Tipping Point in a startling and revealing light. What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do elite universities care so much about sports? What is...Paperback$2999Elsewhere:$3999Unit price /UnavailableAvailableShips in 4-6 weeks -
The Body Keeps the Score
The Body Keeps the Score by Dr Bessel van der Kolk is a compelling and compassionate exploration of the deep-seated impact of trauma on the human body and mind. This groundbreaking work delves into the complex causes of trauma and paints a vivid picture of the revolutionary treatments that are enabling countless individuals to reclaim their lives filled with purpose...Paperback$2400Elsewhere:$3000Unit price /UnavailableIn StockShips today -
New ReleaseSong of the Birds
A stunning and panoramic history of native birds in Aotearoa, from the bestselling author of The Meaning of Trees For millions of years, the song of the birds echoed throughout Aotearoa, with no one around to hear it. While the arrival of humans would transform their story forever - birds may have changed us even more. In this beautiful and...Hardback$4499Elsewhere:$5500Unit price /UnavailableIn StockShips today -
New ReleaseLucky You're Tough
Lucky You're Tough chronicles the early life of helicopter pilot and NZSAS soldier Mark Law, from growing up in the rural wilds of Whangamōmona through to surviving a series of life-threatening events that would shape his life and career. After a career as a badged soldier in the NZSAS that led to an intriguing stint with the British SAS and...Paperback$3199Elsewhere:$3999Unit price /UnavailableIn StockShips today -
Kitchen Confidential
The classic bestseller from the star of Parts Unknown and No Reservations: 25th Anniversary edition, with a new introduction by Irvine Welsh. BEFORE THERE WAS THE BEAR, THERE WAS BOURDAIN. ‘Elizabeth David written by Quentin Tarantino’ — A.A. Gill ‘Fantastic: as lip-smackingly seductive as a bowl of fat chips and pungent aioli’ — Daily Telegraph After twenty-five years of sex,...Paperback$2500Elsewhere:$2799Unit price /UnavailableIn StockShips today -
The Age Code
What if the food you eat could rewind your biological clock? 'Clear and compelling' — Chris van Tulleken 'Really interesting and insightful' — Joe Wicks 'Fascinating' — Tim Spector From the rising incidence of cancer in the under-50s to increased infertility rates, there are signs everywhere that growing numbers of us are ageing too quickly. Why? Many believe there’s one...Paperback$2999Elsewhere:$3799Unit price /UnavailableIn StockShips today -
Fungi of Aotearoa
The complete introduction to finding, identifying and using mushrooms and other fungi in New Zealand. Enter and explore the fascinating world of fungi. In this practical and up-to-date guide, forager and fungus enthusiast Liv Sisson shares her top tips and takes the reader on a journey to discover the unique and diverse fungi Aotearoa has to offer. Discover how to...Paperback$3200Elsewhere:$4500Unit price /UnavailableIn StockShips today -
One Last Question, Prime Minister
From Muldoon to Luxon, untold stories from the House of Parliament Barry Soper has spent close to five decades questioning New Zealand's prime ministers.From the imposing, larger-than-life characters of Rob Muldoon and David Lange, to the golden age of Helen Clark and John Key, and the post-Covid era of Jacinda Ardern and the 'Chrises', Soper's insight and nose for a...Paperback$2800Elsewhere:$3999Unit price /UnavailableIn StockShips today -
New Release
Hormone Health is Mental Health
Hormone Health is Mental Health is a lifechanging guide to understanding perimenopause and midlife women's mental health - and how understanding your hormones is the first step to feeling like yourself again. This book is for women in their thirties, forties, and fifties who feel like they're falling apart. Women who feel like their brains and bodies are betraying them,...Paperback$3299Elsewhere:$4000Unit price /UnavailableIn StockShips today -
Suicidal Empathy
The bestselling author of The Parasitic Mind shows why empathy in politics leads to civilizational collapse. What happens when a society elevates victimhood to a virtue and decides that punishment is cruel? You get the disease Dr. Gad Saad calls suicidal empathy. And the West may be terminally infected. In his new book, Suicidal Empathy, Saad unleashes a blistering critique...Paperback$3099Elsewhere:$3799Unit price /UnavailableIn StockShips today -
23% off1984 Nineteen Eighty-Four
In the drab and oppressive world of 1984 Nineteen Eighty-Four, George Orwell introduces us to Winston Smith, a man haunted by the omnipresent surveillance and control exercised by the Party and its enigmatic leader, Big Brother. Winston works diligently at the Ministry of Truth, where his job is to alter historical records to fit the ever-changing narrative dictated by the...Paperback$1000Usually:$1299Unit price /UnavailableIn StockShips today -
15% offMaori Made Easy Workbook 1/Kete 1
Maori Made Easy Workbook 1/Kete 1 by Scotty Morrison is the ultimate companion for anyone eager to learn the beautiful and complex Maori language. Whether you're starting from scratch or looking to brush up on your skills, this workbook offers a structured and engaging way to immerse yourself in te reo Maori. Designed to be accessible regardless of your starting...Paperback$1700Elsewhere:$2500Unit price /UnavailableIn StockShips today
Why buy from us?
Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!
Service & Delivery
Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.
Auckland Bookstore
We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.
Our Gifting Service
Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.
