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Persuasion in Parallel
How Information Changes Minds about Politics
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Check link for latest rating. ( 22 ratings, 1 reviews)
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Persuasion in Parallel
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
This book is ideal for readers interested in politics and current affairs, especially those curious about political psychology, persuasion, and the dynamics of public opinion. It will also appeal to scholars, students, and professionals engaged in political communication, campaigning, and policymaking seeking evidence-based insights into how political attitudes can be influenced.
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Book Hero Magic formatted this description to make it easier to read. While it's new and
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Description
A bold re-examination of how political attitudes change in response to information.
Many mistakenly believe that it is fruitless to try to persuade those who disagree with them about politics. However, Persuasion in Parallel shows that individuals do, in fact, change their minds in response to information, with partisans on either side of the political aisle updating their views roughly in parallel.
This book challenges the dominant view that persuasive information can often backfire because people are supposedly motivated to reason against information they dislike. Drawing on evidence from a series of randomised controlled trials, the book shows that the backfire response is rare to nonexistent. Instead, it shows that most everyone updates in the direction of information, at least a little bit.
The political upshot of this work is that the other side is not lost. Even messages we don't like can move us in the right direction.
Series: Chicago Studies in American Politics
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Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Choice praises the book for providing hope that information can bridge political divides, countering the despair caused by theories of motivated reasoning. Brendan Nyhan of Dartmouth College highlights Coppock's work as agenda-setting for the fields of public opinion and political communication, noting its overturning of decades of conventional wisdom. Reviews emphasise that while persuasion is difficult, Coppock’s research confirms that new information does matter and affects all people similarly regardless of prior views.
Book Details
INFORMATION
ISBN: 9780226821849
Publisher: The University of Chicago Press
Format: Paperback / softback
Date Published: 20 January 2023
Country: United States
Imprint: University of Chicago Press
Illustration: 15 halftones, 42 line drawings, 20 tables
Audience: Professional and scholarly
DIMENSIONS
Spine width: 18.0mm
Width: 152.0mm
Height: 229.0mm
Weight: 286g
Pages: 216
About the Author
Alexander Coppock is assistant professor of political science at Yale University.
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