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The Rip Curl Story

50 years of perfect surf, international business, wild characters and the search for the ultimate ride
By Tim Baker
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Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The Rip Curl Story by Tim Baker highlights the journey of the iconic surf brand, Rip Curl. The book delves into how a small surfing enterprise in Australia evolved into a global phenomenon. It captures the surf culture and business ethos while highlighting key personalities and pivotal moments in the brand's history without revealing any specific outcomes.
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Format: Paperback / softback
$4000
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're passionate about surfing and interested in the evolution of an iconic brand within the sport. It offers an insider's view on pioneering spirit, innovation, and the surf culture that shaped a global phenomenon.

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Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The Rip Curl Story is a remarkable tale of two young surfers - Doug 'Claw' Warbrick and Brian Singer - who pursued an audacious dream to make a living in pursuit of the ultimate ride.

The brand they built, Rip Curl, not only satisfied their own surf wanderlust, but also inspired countless others, riding the wave of the global youth revolution of the late '60s.

Rip Curl's mantra became 'the Search' - the pursuit of new waves on distant shores, new thrills - skiing, snowboarding, windsurfing - and better equipment to elevate the experience. Along the way, they supported the careers of many of the world's great surfers - from Midget Farrelly to Michael Peterson, Tom Curren to Damien Hardman, Pam Burridge to Stephanie Gilmore, and of course Tyler Wright and Mick Fanning.

Bestselling surf writer Tim Baker tells this implausible story in an irresistible series of ripping yarns, offering rich life lessons, a maverick business primer, and a wild ride of adventure, good times, and outlandish ambitions spectacularly realised.

The Rip Curl Story will make you want to surf more, travel further, follow through on that great business idea, and pursue your own Search.

Book Details

INFORMATION

ISBN: 9780143788874

Publisher: Random House Australia

Format: Paperback / softback

Date Published: 02 April 2019

Country: Australia

Imprint: Ebury Australia

Audience: General / adult

DIMENSIONS

Spine width: 35.0mm

Width: 156.0mm

Height: 240.0mm

Weight: 598g

Pages: 400

Collections

Non-Fiction Penguin Books Sports Tim Baker

About the Author

Tim Baker is the bestselling author of Bustin' Down the Door, High Surf, Occy, Surf for Your Life (with Mick Fanning), Surfari and Century of Surf. He is a former editor of Tracks and Surfing Life magazines. He has twice won the Surfing Australia Hall of Fame Culture Award and been nominated for the CUB Australian Sports Writing Awards. His work has appeared in Rolling Stone, the Sydney Morning Herald, the Australian Financial Review, the Bulletin, Inside Sport, Playboy, GQ, the Surfers Journal and Qantas- The Australian Way, as well as surfing magazines around the world.

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