1
of
1
Unseen
Blind spots and why we miss what matters most
Brief Description
The fascinating psychology of blindspots, their complex causes, and the alarming consequences of looking without seeing. Can we believe our eyes? Most of us are confident that we can, but we shouldn't be so sure. Every day, we fail to see things that are right in...
Read More
Format: Hardback
$4499
Unit price
/
Unavailable
AVAILABLE WITH SUPPLIER
Ships from our Auckland warehouse within 4-6 weeks
Found a better price? Request a price match
Unseen
$4499
Unit price
/
Unavailable
Latest News
Which Cookbook Would You Give Them?
Looking to buy a cookbook for someone? We've got you covered!
Where to Start with Junji Ito
If you've always been curious about Junji Ito's manga and art, Shirl has put a...
A Beginner's Guide to The Seven Sisters
With a new Lucinda Riley book arriving, Orlando, you may be feeling FOMO about her...
The Hunger Games: Why it is one of the greatest YA series of all time
I absolutely LOVE βThe Hunger Gamesβ, and with βSunrise on the Reapingβ arriving in New...
New Hero Alert! Meet Renee, Our New Warehouse Sidekick!
Meet Renee, one of the newest members of our Book Hero warehouse team!Β A keen...
See moreThe fascinating psychology of blindspots, their complex causes, and the alarming consequences of looking without seeing.
The fascinating psychology of blindspots, their complex causes, and the alarming consequences of looking without seeing.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
The fascinating psychology of blindspots, their complex causes, and the alarming consequences of looking without seeing.
Can we believe our eyes? Most of us are confident that we can, but we shouldn't be so sure. Every day, we fail to see things that are right in front of us, miss sudden or unexpected changes and fall for illusions without realising it. The culprit? Blind spots. These hidden gaps in our perception are responsible for errors in operating machinery, diagnosing medical conditions, giving evidence in court and even influence how we invest our money or shop.
Unseen explores the hidden corners of the human mind where perception fails, from the everyday oversights to the deep-rooted cognitive biases that shape our worldview. Lifting the lid on how our minds shape what we see, neuropsychologist David Lewis and illusionist Keelan Leyser explore the different types of blind spots, why they occur, how they can be used to manipulate our thoughts and the practical steps we can take to avoid them.
What have you been missing?
Book Details
INFORMATION
ISBN: 9781399422383
Publisher: Bloomsbury Publishing PLC
Format: Hardback
Date Published: 09 April 2026
Country: United Kingdom
Imprint: Bloomsbury Sigma
Illustration: Black and white illustrations and QR codes linked to videos throughout
Audience: General / adult
DIMENSIONS
Spine width: 30.0mm
Width: 138.0mm
Height: 220.0mm
Weight: 427g
Pages: 336
About the Author
David Lewis was a neuropsychologist and Fellow of the Royal Society of Medicine and an Associate Fellow of the British Psychological Society. He was Chairman of the award-winning research consultancy Mindlab International.
Keelan Leyser is a digital illusionist and world expert on using blindspots to intrigue, baffle and bemuse audiences worldwide.
Also by Dr David Lewis
View all-
Unseen
The fascinating psychology of blindspots, their complex causes, and the alarming consequences of looking without seeing. Can we believe our eyes? Most of us are confident that we can, but we shouldn't be so sure. Every day, we fail to see things that are right in front of us, miss sudden or unexpected changes, and fall for illusions without realising...Paperback$3899Unit price /UnavailableAvailableShips in 4-6 weeks
Also by Keelan Leyser
View all-
Unseen
The fascinating psychology of blindspots, their complex causes, and the alarming consequences of looking without seeing. Can we believe our eyes? Most of us are confident that we can, but we shouldn't be so sure. Every day, we fail to see things that are right in front of us, miss sudden or unexpected changes, and fall for illusions without realising...Paperback$3899Unit price /UnavailableAvailableShips in 4-6 weeks
More from Science & Nature
View all-
What If? 10th Anniversary Edition
CELEBRATING TEN YEARS OF THE MILLION-SELLING POP SCIENCE CLASSIC WITH A SPECIAL EDITION. THIS IS WHAT IF? . . . x10. THE SUNDAY TIMES BESTSELLER 'Nerd royalty' β BEN GOLDACRE 'Totally brilliant' β TIM HARFORD 'Required reading across the world' β NEW YORK TIMES From the creator of the wildly popular xkcd.com, experience hilarious and informative answers to important questions...Hardback$4200Elsewhere:$5000Unit price /UnavailableIn StockShips tomorrow -
Nuclear War
The Sunday Times bestselling non-fiction thriller that has to be read to be believed. Baillie Gifford shortlisted, a favourite of Steven Bartlett, with an average reader rating of 4.6, sure to be a mass-market hit. Up to now, no one outside of official circles has known exactly what would happen if a rogue state launched a nuclear missile at the...Paperback$2500Elsewhere:$2800Unit price /UnavailableIn StockShips tomorrow -
The Anxious Generation
A powerful argument for reclaiming childhoodβand all human relationshipsβfrom the online world, from the influential social psychologist and international bestselling author. Jonathan Haidt has spent his career speaking truth and wisdom in some of the most difficult spacesβcommunities polarised by politics and religion, campuses battling culture wars, and now the mental health emergency hitting teenagers today in many countries around...Paperback$2299Elsewhere:$3000Unit price /UnavailableIn StockShips tomorrow -
Prisoners of Geography
Prisoners of Geography looks at the past, present, and future to offer crucial insights into one of the major factors that determine world history β because if you donβt know geography, youβll never have the full picture. Originally published in 2015, this completely revised and updated edition brings it up to date with the events and trends of the past...Paperback$2899Unit price /UnavailableIn StockShips tomorrow -
Diddly Squat: Home to Roost
It's been another memorable year on Diddly Squat Farm - will the chickens finally come home to roost? Welcome back to Clarkson's Farm. The spring crop failed. Farming sheep, pigs, and cows was hardly more lucrative (better off breeding ostriches...) But in the face of uncooperative weather, bureaucracy, and the world's persistent refusal to recognise his genius, our hero's not...Paperback$2600Elsewhere:$3000Unit price /UnavailableIn StockShips tomorrow -
The Place of Tides
To save the world, we have to start somewhere. One afternoon many years ago, James Rebanks met an old woman on a remote Norwegian island. She lived and worked alone on a tiny rocky outcrop, caring for wild ducks and gathering their down. Hers was a centuries-old trade that had once made men and women rich, but had long been...Paperback$3000Unit price /UnavailableIn StockShips tomorrow -
Ultra-Processed People
Launching the runaway bestseller with ambitions to be the biggest non-fiction paperback of the year IT'S NOT YOU. IT'S THE FOOD. "If you only read one diet or nutrition book in your life, make it this one" - Bee Wilson "You've got to get this book in your life . . . Completely compelling . . . Read a page...Paperback$2500Elsewhere:$2800Unit price /UnavailableIn StockShips tomorrow -
Pokemon Encyclopedia: Updated and Expanded 2024
The essential guide to all things PokΓ©mon, this yearβs Encyclopedia includes all of the details of Ash Ketchumβs battle to become PokΓ©mon World Champion! The new updated and expanded final edition of the PokΓ©mon Encyclopedia! Ash Ketchumβs journey to becoming a PokΓ©mon Master, and winner of the Masters Eight World Championships, has come to an end. Travel through all 8...Hardback$3799Unit price /UnavailableIn StockShips tomorrow -
Kitchen Confidential
The classic bestseller from the star of Parts Unknown and No Reservations: 25th Anniversary edition, with a new introduction by Irvine Welsh. BEFORE THERE WAS THE BEAR, THERE WAS BOURDAIN. βElizabeth David written by Quentin Tarantinoβ β A.A. Gill βFantastic: as lip-smackingly seductive as a bowl of fat chips and pungent aioliβ β Daily Telegraph After twenty-five years of sex,...Paperback$2500Elsewhere:$2799Unit price /UnavailableIn StockShips tomorrow -
That's not my... Zoo
A perfect introduction to zoo animals with eye-catching illustrations, touchy-feely patches and a noisy finale! Discover the fun of the zoo in this sound-book addition to the bestselling That's not my... series. Turn the pages to explore the zoo and meet a monkey, an elephant, a tiger and a parrot in this larger format touchy-feely book. Press the sound button...Board book$2299Elsewhere:$2499Unit price /UnavailableIn StockShips tomorrow -
Sapiens
Sapiens by Yuval Noah Harari is an extraordinary exploration of humanity's history from the dawn of our species to the present day. Harari delves into our evolution, offering insights into the cognitive revolutions that allowed Homo sapiens to rise above other animal species. Traversing through various stages of human development, he examines the Agricultural Revolution, the unification of humankind through...Paperback$2500Elsewhere:$3000Unit price /UnavailableIn StockShips tomorrow -
Talk
A Harvard professor shows how we can become better talkers - and why effective conversation will help us all thrive. Conversation is at the heart of our relationships and decision-making, but the science behind our everyday interactions, and how to improve them, is little known. In Talk, Harvard Professor Alison Wood Brooks provides fascinating insights into the power of effective...Paperback$3000Unit price /UnavailableIn StockShips tomorrow
Why buy from us?
Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!
Service & Delivery
Our warehouse in Auckland holds over 190,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.
Auckland Bookstore
We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.
Our Gifting Service
Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.
Science & Nature lists from the team
Explore our curated lists from our heroes to find your next read!
