Hot Wheels: The Creative Drive
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See moreHot Wheels: The Creative Drive is a limited print-run deluxe coffee table book that offers an unprecedented look at the creative process behind the world's number one toy brand. Featuring a foreword by legendary Hot Wheels designer Larry Wood and an exclusive Hot Wheels '68 Camaro die-cast, this collector's edition is the ultimate celebration of imagination, innovation, and design.
Hot Wheels fans and collectors, car enthusiasts, and dreamers of all ages will be captivated by this deep dive into the creativity, craftsmanship, and teamwork that drive every Hot Wheels design.
Through the story of the exclusive Hot Wheels '68 Camaro, readers get an insider's look at every stage of the design journeyβfrom the first spark of inspiration to detailed sketches, prototypes, and the final die-cast model. Along the way, Hot Wheels designers past and present share personal stories, creative insights, and the behind-the-scenes magic that has fuelled decades of innovation and inspired millions around the world.
This incredible package features:
- Deluxe collector's package: premium hardcover book and die-cast car in a display-worthy box.
- Exclusive, limited-edition Hot Wheels '68 Camaro die-cast designed by Dwayne Vance.
- Foreword by Larry Wood, legendary Hot Wheels designer.
- Interviews with designers past and present, including Ted Wu (Head of Vehicle Design).
- Never-before-seen concept art, sketches, and prototypes from the Hot Wheels archives.
- Design insights and innovation stories showing how imagination drives the brand.
Book Details
INFORMATION
ISBN: 9781640366237
Publisher: Mattel Press
Format: Hardback
Date Published: 20 October 2026
Imprint: Mattel Press
Contributors:
- Illustrated by Mattel
- Foreword by Larry Wood
Audience: General / adult
DIMENSIONS
Spine width: 73.0mm
Width: 290.0mm
Height: 259.0mm
Weight: 2300g
Pages: 224
About the Author
Dan Bova is a writer/editor guy who was a producer at Jimmy Kimmel Live, wrote a weekly humor column for the USA Today Network, and was a writer at Spy and other humor magazines. He interviews amazing inventors and innovators for Entrepreneur.com and hosts the Get a Real Job podcast. He lives in New York with his wife, two sons, and a completely bonkers dog named Clark.
Mattel is a leading global toy company and owner of one of the strongest catalogs of children's and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie(R), Hot Wheels(R), Fisher-Price(R), American Girl(R), Thomas & Friends(R), UNO(R), Masters of the Universe(R), Monster High(R) and MEGA(R), as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us online at mattel.com.]
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