{"product_id":"winning-new-business-for-dummies-by-stewart-stuchbury-9781119274162","title":"Winning New Business For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eWin more new business today\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eNew business is the lifeblood of every company – and \u003cem\u003eWinning New Business For Dummies\u003c\/em\u003e expertly guides you through the process of securing more than your fair share of it. If you're a salesperson in the trenches looking for inspiration, this book offers real-life advice on improving your customer-facing skills to win more new business. The structured approach presented inside will have you walking the walk, talking the talk, and closing more deals in no time!\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eInside...\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eKnow your subject\u003c\/li\u003e\n    \u003cli\u003eBe an active listener\u003c\/li\u003e\n    \u003cli\u003eMake a great first impression\u003c\/li\u003e\n    \u003cli\u003ePresent solutions\u003c\/li\u003e\n    \u003cli\u003eStay on-brand and on-message\u003c\/li\u003e\n    \u003cli\u003eProspect effectively\u003c\/li\u003e\n    \u003cli\u003eOvercome objections\u003c\/li\u003e\n    \u003cli\u003eStructure the deal\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46868699349228,"sku":"9781119274162","price":40.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/13688683482586.jpg?v=1759765810","url":"https:\/\/bookhero.pro\/products\/winning-new-business-for-dummies-by-stewart-stuchbury-9781119274162","provider":"Book Hero","version":"1.0","type":"link"}