{"product_id":"the-work-smarter-guide-to-sales-by-maria-morozova-duthoit-9781472148902","title":"The Work Smarter Guide to Sales","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eSome people are born with a natural 'go-get-'em' approach. For most of us, however, selling does not come naturally. This book demystifies the art of getting people to buy - whether it is as simple as convincing your friends to agree to your restaurant recommendation, or as complex as getting people to buy your million-dollar proposal at work.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eThe Work Smarter Guide to Sales\u003c\/i\u003e is a toolkit for self-exploration, analysis, learning, and action plan development framed in a 5-week programme for building your unique sales self. Setting a clear objective for every week, it takes the reader through a simple 5-step programme:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSetting the foundation: the main principles of sales\u003c\/li\u003e\n  \u003cli\u003eRational aspects of sales\u003c\/li\u003e\n  \u003cli\u003eEmotional aspects of sales\u003c\/li\u003e\n  \u003cli\u003eConnecting the dots: closing and continuation of the sales cycle\u003c\/li\u003e\n  \u003cli\u003eCreating your personalised action plan and toolbox with aide-mémoires, frameworks, and life hacks to use every day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eEach chapter concludes with a summary of do's and don'ts. The last chapter includes practical tools for analysing and planning your own self-development and business development. It will accelerate your understanding of and ability to sell by raising both your self-awareness and selling self-confidence.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe 'Work Smarter' series:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eOur books provide shortcuts, tips, and life-hacks for the development of essential business skills. The books bring together accomplished industry experts who have learned their trades at the coalface. They teach the skills ambitious businesspeople need in order to tip the playing field in their favour. It is the pirate equivalent of business advice; the antidote to conventional wisdom; 'smarter' practice over 'best practice'.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46723969777900,"sku":"9781472148902","price":34.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3626543482712.jpg?v=1754703978","url":"https:\/\/bookhero.pro\/products\/the-work-smarter-guide-to-sales-by-maria-morozova-duthoit-9781472148902","provider":"Book Hero","version":"1.0","type":"link"}