{"product_id":"the-undoing-project","title":"The Undoing Project","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eFrom the No. 1 bestselling author of \u003cem\u003eThe Big Short\u003c\/em\u003e and \u003cem\u003eFlash Boys\u003c\/em\u003e, comes a surprising and profound story of Daniel Kahneman and Amos Tversky, two brilliant psychologists whose ideas fundamentally changed the world.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThe Undoing Project\u003c\/em\u003e delves into the fascinating, intertwined lives of Kahneman and Tversky, who first met in the tumultuous setting of 1960s Israel. Kahneman, the introspective, analytic son of Holocaust survivors, viewed the world as a series of complex puzzles waiting to be deciphered. In contrast, Tversky was an exuberant, energetic intellectual with an instinctive grasp of human behaviour. Despite their differing temperaments, they forged an extraordinary partnership that would make revolutionary contributions to psychology and economics.\u003c\/p\u003e\n\n\u003cp\u003eMichael Lewis captures the essence of their dynamic collaboration, chronicling how their groundbreaking work on human judgement and decision-making shattered conventional wisdom and laid the foundations for the field of behavioural economics. Their research offered profound insights into human cognitive biases, heuristics, and the flawed nature of our decision-making processes. These concepts have not only impacted academia but have also had far-reaching implications in areas such as Big Data, medicine, finance, and sports.\u003c\/p\u003e\n\n\u003cp\u003eThe narrative explores the development and evolution of their friendship, highlighting key moments of discovery, intellectual synergy and the eventual, heartrending unraveling of their partnership. Through deft storytelling, Lewis reveals how Kahneman and Tversky's collaboration reshaped our understanding of the human mind, fundamentally altering how we perceive, interpret, and interact with the world around us.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThe Undoing Project\u003c\/em\u003e is not just a tale of scientific achievement, but a deeply human story of friendship, ambition, and the quest for knowledge. It underscores the profound impact that two exceptional minds can have when they come together to challenge and expand the boundaries of human understanding.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":45658360152300,"sku":"9780141983042","price":21.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780141983042_b4e0e79a-f3eb-4028-8c18-89b7a6fa54fe.jpg?v=1750127738","url":"https:\/\/bookhero.pro\/products\/the-undoing-project","provider":"Book Hero","version":"1.0","type":"link"}