{"product_id":"the-molecule-of-more","title":"The Molecule of More","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003ci\u003eThe Molecule of More\u003c\/i\u003e by Daniel Z. Lieberman, MD, and Michael E. Long is a riveting exploration of dopamine, the \"molecule of more\" that profoundly influences our desires, behaviours, and even the trajectory of humanity. Through insightful analysis and engaging storytelling, the authors delve into how this chemical shapes our actions and perceptions in love, sex, creativity, business, politics, and beyond. \n\n\u003c\/p\u003e\n\u003cp\u003e2020 Next Generation Indie Book Awards Winner - Science Category\u003c\/p\u003e\n\n\u003cp\u003e2018 Forward Indies Finalist - Psychology Category\u003c\/p\u003e\n\n\u003cp\u003eWhy are we obsessed with acquiring the things we desire, only to find ourselves disinterested once we have them? What makes addiction seemingly rational from an addict's perspective? How does passionate love often wane into mere indifference? What underlies the stark divide between liberals and conservatives? Why do we remain hopeful for resolutions even in our darkest hours, and how do we excel at concocting solutions? The answer lies in a singular brain chemical: dopamine.\u003c\/p\u003e\n\n\u003cp\u003eDopamine has been pivotal to human survival since prehistoric times and continues to drive our basic behaviours and societal advancements today. It is the chemical of desire, constantly urging us towards more—more possessions, more excitement, and more novelty. Dopamine remains resolute, impervious to emotions, fears, or morals, propelling us toward our goals. It fuels the ambition of business professionals and ignites the thrill-seeking in a previously content partner. In essence, it drives our quest for success and discovery, but it can also lead to downfall through gambling and imprudent choices.\u003c\/p\u003e\n\n\u003cp\u003eFrom dopamine’s perspective, the thrill lies not in having but in acquiring. This distinction between possession and anticipation offers profound insights into human conduct across various facets of life. It helps decode our actions in realms of love, business, addiction, politics, and religion, providing predictive power over our behaviours and those of others.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eThe Molecule of More\u003c\/i\u003e elucidates these concepts further, articulating how much of human behaviour is governed by this over-looked component. With compelling explanations, Daniel Z. Lieberman and Michael E. Long scrutinise why winners often cheat, why many geniuses are afflicted by mental health issues, why most diets fail, and why there is a neurological divide between liberals and conservatives. By understanding dopamine's role, we can attain a revolutionary new perspective on the motivations that underpin our actions and mental states.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"HarperCollins New Zealand","offers":[{"title":"Default Title","offer_id":45658240975084,"sku":"9781948836586","price":35.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781948836586_c73b6167-0161-4390-9478-31dfd713ac51.jpg?v=1752198325","url":"https:\/\/bookhero.pro\/products\/the-molecule-of-more","provider":"Book Hero","version":"1.0","type":"link"}