{"product_id":"the-art-of-war-2","title":"The Art of War","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003ci\u003eThe Art of War\u003c\/i\u003e by Thomas Cleary and Sun Tzu is a profound and timeless treatise that delves into the principles and philosophy of strategic thinking, extending beyond mere military tactics to encompass all forms of conflict and competition. Compiled over two thousand years ago by the enigmatic warrior-philosopher Sun Tzu, this ancient Chinese classic lays out strategies to handle conflicts wisely, honourably, and victoriously. Every necessary element to effectively address and resolve conflicts is already inherent within each of us, as this book suggests.\u003c\/p\u003e\n\n\u003cp\u003eOver the centuries, \u003ci\u003eThe Art of War\u003c\/i\u003e has remained a prestigious and influential text, studied with equal enthusiasm by military leaders, politicians, and executives across the globe. In Asia, its teachings are integrated into modern political and business strategies, while in the West, it has gained acclaim as an essential guide to understanding not just warfare, but the nature of competition and conflict in general. Its principles are applicable on numerous levels, from personal challenges and corporate disputes to global diplomatic standoffs.\u003c\/p\u003e\n\n\u003cp\u003eOne of the core aims of \u003ci\u003eThe Art of War\u003c\/i\u003e is to achieve invincibility, attain victory without engaging in battle, and build unassailable strength. It provides an insightful dissection of the physics, politics, and psychology of conflict. By emphasising the importance of preparation, adaptability, and deception, Sun Tzu's teachings advocate for strategic planning and the efficient use of resources to outmanoeuvre opponents, ultimately leading to a win-win situation where outright conflict can be avoided.\u003c\/p\u003e\n\n\u003cp\u003eThis masterpiece not only offers strategic insights for military applications but has also transcended its original purpose, influencing a myriad of fields including business, sports, law, and interpersonal relationships. Its universal principles serve as a valuable guide for anyone seeking to negotiate the complexities of rivalry and competition in their professional and personal lives.\u003c\/p\u003e\n\n\u003cp\u003eIn this edition, Thomas Cleary's translation brings fresh clarity and depth, making Sun Tzu's ancient wisdom accessible to contemporary readers. By preserving the original essence and intent of the text while providing insightful commentary, Cleary's rendition of \u003ci\u003eThe Art of War\u003c\/i\u003e continues to be an indispensable resource for those looking to harness strategic advantages and approach conflicts with a balanced, nuanced perspective.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":45695662686444,"sku":"9781590302255","price":16.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781590302255.jpg?v=1725637842","url":"https:\/\/bookhero.pro\/products\/the-art-of-war-2","provider":"Book Hero","version":"1.0","type":"link"}