{"product_id":"spatial-business-by-james-b-pick-9781589485334","title":"Spatial Business","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eHow do companies use location intelligence to achieve competitive advantage and business success?\u003c\/p\u003e\n\n\u003cp\u003eWe live in a digital, global economy, and businesses need to know where to source, operate, and market to grow their customer base. Through location analytics and location intelligence, a business can make better-informed decisions and ultimately add value to their organization, their customers, and society. But how do businesses integrate location analytics into their business development, marketing, and operations?\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eSpatial Business: Competing and Leading with Location Analytics\u003c\/i\u003e examines how location is a key factor in intelligent business decisions and achieving success. Through varied, in-depth, real-world examples, readers learn how location analytics solutions can be designed, deployed, and managed from strategic and operational perspectives.\u003c\/p\u003e\n\n\u003cp\u003eEach chapter of \u003ci\u003eSpatial Business\u003c\/i\u003e examines how real companies have integrated location into their business intelligence and decision-making. Some key concepts include:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eThe fundamentals of spatial business and the technologies and methods by which businesses can understand the location value chain\u003c\/li\u003e\n  \u003cli\u003eThe creation of spatial business architecture to facilitate location analytics in meeting business goals and needs\u003c\/li\u003e\n  \u003cli\u003eThe themes of spatial business and implications for practice\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWritten by experts in spatial business and designed for managers, professionals, and students at all levels, \u003ci\u003eSpatial Business\u003c\/i\u003e provides a road map for realizing the potential of geospatial data across the entire business value chain.\u003c\/p\u003e\n\n\u003cp\u003eAlso available in Spanish.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46722655846636,"sku":"9781589485334","price":236.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/25473473482753.jpg?v=1754664716","url":"https:\/\/bookhero.pro\/products\/spatial-business-by-james-b-pick-9781589485334","provider":"Book Hero","version":"1.0","type":"link"}