{"product_id":"going-mainstream-by-julia-ebner-9781804183168","title":"Going Mainstream","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eIncels. Anti Vaxxers. Conspiracy theorists. Neo-Nazis.\u003c\/em\u003e Once, these groups all belonged on the fringes of the political spectrum. Today, accelerated by a pandemic, global conflict, and rapid technological change, their ideas are becoming more widespread: QAnon proponents run for U.S. Congress, neo-fascists win elections in Europe, and celebrity influencers like Kanye West spread dangerous myths to millions.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eGoing Mainstream\u003c\/em\u003e asks the question: \u003cem\u003eWhat is happening here?\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eGoing undercover online and in person, UK counter-extremism expert Julia Ebner reveals how, united by a shared sense of grievance and scepticism about institutions, radicalised individuals are influencing the mainstream as never before. Hidden from public scrutiny, they leverage social media to create alternative information ecosystems and build sophisticated networks funded by dark money.\u003c\/p\u003e\n\n\u003cp\u003eEbner's candid conversations with extremists offer a nuanced and gripping insight into why people have turned to the fringes. She explores why outlandish ideas have taken hold and disinformation is spreading faster than ever. And she speaks to the activists and educators who are fighting to turn the tide.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eGoing Mainstream\u003c\/em\u003e is a dispatch from the darkest front of the culture wars, and a vital wake-up call.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":46833060643052,"sku":"9781804183168","price":39.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9845983482830.jpg?v=1758433653","url":"https:\/\/bookhero.pro\/products\/going-mainstream-by-julia-ebner-9781804183168","provider":"Book Hero","version":"1.0","type":"link"}