{"title":"Todd Herman","description":"\u003cp\u003eDiscover the transformative insights of Todd Herman, a celebrated author in the realms of self-help and personal development. Known for his compelling approach to achieving peak performance, Herman captivates readers with valuable strategies that can be applied across various aspects of life.\u003c\/p\u003e\n\n\u003cp\u003eOne of his most renowned works, \u003cem\u003eThe Alter Ego Effect\u003c\/em\u003e, explores the power of harnessing hidden potential by adopting alternate personas. This groundbreaking book offers a unique perspective on unlocking abilities, enhancing productivity, and overcoming limitations through an effective mental framework.\u003c\/p\u003e\n\n\u003cp\u003eTodd Herman's writings are perfect for those striving to maximise their personal and professional capabilities. With clear, actionable advice and engaging anecdotes, his books serve as a catalyst for meaningful self-improvement and lasting success.\u003c\/p\u003e\n\n\u003cp\u003eIf you're eager to challenge yourself and delve into a practical guide for achieving your aspirations, explore Todd Herman's collection today.\u003c\/p\u003e","products":[{"product_id":"the-alter-ego-effect-by-todd-herman-9780062838636","title":"The Alter Ego Effect","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eNow a Wall Street Journal bestseller.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat if the games we played as children were the greatest gift to helping us achieve more today?\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBefore stage fright, impostor syndrome, emotional baggage, and the other dubious gifts of adulthood, everyone pretended to be a superhero, a favourite athlete, an inspiring entertainer, a nurse, a firefighter, a lion, or whatever else captured our imaginations. And yet, that natural creativity is slowly squeezed out of us because we think it’s childish or it’s “time to grow up.”\u003c\/p\u003e\n\n\u003cp\u003eNow Todd Herman—backed by scientific research and countless stories from the real world—will show us how to tap into the human imagination to unleash new versions of ourselves, ready-made to kick ass.\u003c\/p\u003e\n\n\u003cp\u003eHerman has been coaching champions in every field for over twenty years, and he’s helped them bring out their Heroic Self to transcend the forces pulling them into the Ordinary World.\u003c\/p\u003e\n\n\u003cp\u003eAnyone attempting ambitious things faces adversity, resistance, and challenges, but Herman confronts these obstacles with a question: Who or what needs to show up to make success inevitable?\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eThe Alter Ego Effect\u003c\/em\u003e, Herman presents countless stories from salespeople, executives, entertainers, athletes, entrepreneurs, creatives, and historical figures to illustrate how to activate the Heroic Self already nested inside each of us. And he reveals that we may not be using those traits in the moments when we need them the most.\u003c\/p\u003e\n\n\u003cp\u003eFrom the creative entrepreneur who resisted their craft, to the accomplished military officer who wanted to be a warmer dad at home, Todd Herman’s clients have discovered there is no end to the parts of their lives they could improve by using Alter Egos.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"HarperCollins New Zealand","offers":[{"title":"Default Title","offer_id":46532890231020,"sku":"9780062838636","price":55.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9590463482210.jpg?v=1749343214"}],"url":"https:\/\/bookhero.pro\/collections\/todd-herman.oembed","provider":"Book Hero","version":"1.0","type":"link"}