{"title":"Sonny Vaccaro","description":"\u003cp\u003eWelcome to our collection dedicated to Sonny Vaccaro, an influential figure whose compelling narratives have left an indelible mark on the world of sports and business. With a keen eye for talent and unyielding passion, Sonny Vaccaro has navigated various facets of the sports industry, a journey vividly captured in the books available here.\u003c\/p\u003e\n\n\u003cp\u003eThe collection includes remarkable titles such as \u003cem\u003eLegends\u003c\/em\u003e and \u003cem\u003eSoles\u003c\/em\u003e, both of which fall under the Biography \u0026amp; Memoir category. These works provide an in-depth look into Sonny's life and his pivotal role in transforming the sports marketing landscape. Whether you're a sports enthusiast or a curious reader, these stories offer a unique blend of historical context, personal anecdotes, and professional insights.\u003c\/p\u003e\n\n\u003cp\u003eExplore the life and legacy of Sonny Vaccaro through his fascinating tales, where the world of sports meets business innovation, inspiring narratives that resonate with the spirit of ambition and transformation.\u003c\/p\u003e","products":[{"product_id":"legends-and-soles-by-sonny-vaccaro-9780008738969","title":"Legends and Soles","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThe brilliant autobiography from the ‘saviour of Nike’\u003c\/p\u003e\n\n\u003cp\u003eIf you’re a sneaker head, you know him as the saviour of Nike. If you’ve watched \u003cem\u003eAir\u003c\/em\u003e, you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionised the payment structure of endorsements for athletes. \u003cem\u003eLegends and Soles\u003c\/em\u003e tells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knight, the landmark 2021 Supreme Court decision that upended big-time college sports, the countless days and nights of watching athletes compete, and so much more that only Sonny can retell.\u003c\/p\u003e\n\n\u003cp\u003eWritten in collaboration with six-time \u003cem\u003eNew York Times\u003c\/em\u003e bestselling author Armen Keteyian, \u003cem\u003eLegends and Soles\u003c\/em\u003e provides truth to storylines and headlines including:\u003c\/p\u003e\n\n\u003cp\u003e· Vaccaro’s pivotal role in the never-before-told story of the courting and signing of Michael Jordan\u003c\/p\u003e\n\n\u003cp\u003e· How Nike, at the behest of an embittered Knight, went as far as having the Portland FBI investigate Vaccaro, who was working for archival Adidas, on a RICO charge of corporate espionage\u003c\/p\u003e\n\n\u003cp\u003e· His close relationships with NBA superstars Kobe Bryant, LeBron James, Kevin Garnett and Tracy McGrady, and Hall of Fame coaches Jerry Tarkanian of UNLV and John Thompson of Georgetown\u003c\/p\u003e\n\n\u003cp\u003e· The high stakes drama behind the O’Bannon lawsuit that changed the entire landscape in college sports\u003c\/p\u003e\n\n\u003cp\u003eFilled with in-depth stories and photos illuminating some of Sonny’s most treasured career memories, \u003cem\u003eLegends and Soles\u003c\/em\u003e is the long-awaited memoir of a giant in the story of American sports.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"HarperCollins New Zealand","offers":[{"title":"Default Title","offer_id":46101134180588,"sku":"9780008738969","price":32.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780008738969.jpg?v=1736909417"}],"url":"https:\/\/bookhero.pro\/collections\/sonny-vaccaro.oembed","provider":"Book Hero","version":"1.0","type":"link"}