{"title":"Series: Harvard Business Review Book Series","description":"\u003cp\u003eWelcome to the \u003cem\u003eHarvard Business Review Book Series\u003c\/em\u003e collection, your essential resource for cutting-edge insights and strategies in the world of business and entrepreneurship. This series is crafted by thought leaders and experts, offering invaluable guidance and inspiration for professionals across various industries.\u003c\/p\u003e\n\n\u003cp\u003eThe books within this series explore a wide range of topics, such as leadership, innovation, personal effectiveness, and organisational transformation. Whether you're delving into titles like \u003cem\u003eHow to Be Happy at Work\u003c\/em\u003e, you'll find practical advice and research-backed strategies designed to help you thrive in your career and personal life.\u003c\/p\u003e\n\n\u003cp\u003eEach book in this collection is designed to provide actionable insights and foster a deeper understanding of the dynamics that drive successful businesses. Perfect for aspiring entrepreneurs, seasoned executives, and any professional eager to enhance their business acumen, the \u003cem\u003eHarvard Business Review Book Series\u003c\/em\u003e is your go-to source for navigating the complexities of the modern business landscape.\u003c\/p\u003e","products":[{"product_id":"how-to-be-happy-at-work-by-annie-mckee-9781633696808","title":"How to Be Happy at Work","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eLife's too short to be unhappy at work\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\"I'm working harder than I ever have, and I don't know if it's worth it anymore.\" If you're a manager or leader in today's high-speed, high-stress economy, these words have probably run through your mind, maybe more than once. Many people in management positions are feeling fed up, burned out, and unhappy at work: the constant pressure and stress, the unending changes, the politics... People are feeling they can't give much more, and their performance is suffering.\u003c\/p\u003e\n\n\u003cp\u003eBut it's \u003cem\u003ework\u003c\/em\u003e, after all, right? Should we even expect to be fulfilled and happy at work? Annie McKee answers with a definitive yes. She makes the most compelling case yet that happiness—and the full engagement that comes with it—is more important than ever in today's workplace. Based on extensive research and decades of experience with leaders, this book sheds new light on the powerful relationship of happiness to individual, team, and organisational success.\u003c\/p\u003e\n\n\u003cp\u003eMcKee's research reveals that there are three essential elements that people \u003cem\u003emust have\u003c\/em\u003e in order to be happy at work:\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eA sense of purpose and the chance to contribute to something bigger than themselves;\u003c\/li\u003e\n\u003cli\u003eA vision that is powerful and personal, creating a real sense of hope; and\u003c\/li\u003e\n\u003cli\u003eResonant, friendly relationships.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThe book is organised around these essential elements and shows how leaders can create and sustain them in the face of ongoing stress and pressure, as well as how to create a healthy, positive climate for their teams and other groups within their companies. \u003cem\u003eHow to Be Happy at Work\u003c\/em\u003e will transform and enrich our understanding of what it means to be happy at work, and it will provide clear, practical advice and instruction for how to achieve this.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46721228374252,"sku":"9781633696808","price":48.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18215573482769.jpg?v=1754615180"},{"product_id":"markets-of-one-by-b-joseph-pine-ii-9781578512386","title":"Markets of One","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eWhat does it mean \"to dell?\" This newly coined business verb means to mass-customize, making products only in response to actual demand. This allows a product to \"go direct\" to a customer, and it's what Dell Computer does instead of forcing mass-produced computers on its customers. And Dell's not alone. As editors Jim Gilmore and Joe Pine point out in their introduction to \u003cem\u003eMarkets of One\u003c\/em\u003e, mass customization is a trend that has caught on among consumer and business-to-business companies alike—think of Levi's jeans, Aramark's hospital services, Select Comfort mattresses, and Peapod or Streamline grocery delivery, to name a few.\u003c\/p\u003e\n\n\u003cp\u003eCompanies customize their offerings to meet the unique needs of individual customers so that nearly everyone can obtain exactly what they want at a reasonable price. It's a paradigm shift away from the one-size-fits-all way managers have thought about markets over the past century—today, every individual customer is a market of one.\u003c\/p\u003e\n\n\u003cp\u003eThis collection of ten Harvard Business Review articles chronicles the evolution of business competition from mass markets to markets of one—in other words, from creating standardized value through mass production to creating customer-unique value through mass customization. The book examines many of the resulting changes in approach to strategy and operations—for example, moving from pushing products to fulfilling individual needs, from focusing solely on market share to measuring customer share, and from marketing to the masses to cultivating learning relationships with each customer.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eMarkets of One\u003c\/em\u003e offers the best of the leading thinkers on the topic, exploring both the promise and pitfalls of mass customization. Practical applications are presented with examples of leading companies who successfully mass customize for markets of one.\u003c\/p\u003e\n\n\u003cp\u003eA Harvard Business Review Book\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46868726317292,"sku":"9781578512386","price":64.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/d25b6e35cf8b824a3c9c1e3badc97982.jpg?v=1759789758"}],"url":"https:\/\/bookhero.pro\/collections\/series-harvard-business-review-book-series.oembed","provider":"Book Hero","version":"1.0","type":"link"}