{"title":"Sangeet Paul Choudary","description":"\u003cp\u003eSangeet Paul Choudary offers profound insights into the evolving world of business through a focus on platform strategies and digital transformation. His works explore the dynamics of ecosystems, network effects, and the reshaping of traditional industries by new-age business models.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect rigorous analysis paired with practical frameworks that illuminate how organisations can innovate and adapt in an interconnected, rapidly changing market. These books are essential for anyone interested in entrepreneurship, strategy, and the future of business.\u003c\/p\u003e","products":[{"product_id":"platform-revolution-by-sangeet-paul-choudary-9780393354355","title":"Platform Revolution","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eUber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What's the secret to their success?\u003c\/p\u003e\n\n\u003cp\u003eThese cutting-edge businesses are built on platforms: two-sided markets that are revolutionising the way we do business. Written by three of the most sought-after experts on platform businesses, \u003cem\u003ePlatform Revolution\u003c\/em\u003e is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the \u003cem\u003ewhat\u003c\/em\u003e, \u003cem\u003ehow\u003c\/em\u003e, and \u003cem\u003ewhy\u003c\/em\u003e of this revolution and provide the first \"owner's manual\" for creating a successful platform business.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003ePlatform Revolution\u003c\/em\u003e teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetise networks. Addressing current business leaders, the authors reveal strategies behind some of today's up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy.\u003c\/p\u003e\n\n\u003cp\u003eAs digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, \u003cem\u003ePlatform Revolution\u003c\/em\u003e charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47427412754668,"sku":"9780393354355","price":35.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780393354355.jpg?v=1774767690"},{"product_id":"reshuffle-by-sangeet-paul-choudary-9798294127213","title":"Reshuffle","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eWhat happens when the \"know-how\" that once defined expertise migrates from humans to AI tools? How do organisations reorganise when machines take over not just tasks but entire workflows? And most importantly, how does this reshaping of knowledge work change the products we use and the industries that have evolved around their production?\u003c\/p\u003e\n\n\u003cp\u003eIn today's economy, value is no longer driven by materials but by knowledge—design, R\u0026amp;D, and innovation power everything from mining to pharmaceuticals to consumer products. Now, with artificial intelligence, we have a range of technologies that don't just support knowledge work—they perform it.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eReshuffle\u003c\/i\u003e delivers a bold and incisive exploration of how AI is upending the knowledge economy, reshaping not just work but the very foundations of power and control. It unpacks the four key tensions driving this transformation: between workers and their software tools, the providers of these tools and the firms that buy them, the businesses consolidating power and the industries they disrupt, and between empowered individuals and entrenched incumbents.\u003c\/p\u003e\n\n\u003cp\u003eBlending compelling examples, historical parallels, and bold insights, \u003ci\u003eReshuffle\u003c\/i\u003e equips readers to navigate the many opportunities and challenges that AI introduces while reshaping the knowledge economy. This book is your guide to understanding who wins—and who gets left behind—when AI restacks the deck.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":67795544277228,"sku":"9798294127213","price":65.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9798294127213-reshuffle-1.jpg?v=1792460496"}],"url":"https:\/\/bookhero.pro\/collections\/sangeet-paul-choudary.oembed","provider":"Book Hero","version":"1.0","type":"link"}