{"title":"Richard Krueger","description":"\u003cp\u003eWelcome to our collection of works by Richard Krueger, a distinguished author in the realm of business and entrepreneurship. Richard Krueger has carved a niche for himself with his insightful and practical guides, particularly in the field of digital marketing.\u003c\/p\u003e\n\n\u003cp\u003eOne of his standout contributions is \u003cem\u003eFacebook Advertising For Dummies\u003c\/em\u003e. This essential guide demystifies the complexities of advertising on one of the world's most influential social media platforms. Delivered in a user-friendly manner, Krueger's guidance empowers both beginners and seasoned marketers to harness the full potential of Facebook advertising to elevate their business strategies.\u003c\/p\u003e\n\n\u003cp\u003eDelve into Richard Krueger’s works to discover strategies and insights that can transform your understanding of social media marketing and business growth. Whether you are an entrepreneur looking to boost your online presence or a marketing professional seeking advanced tactics, Krueger's books offer invaluable resources to support your journey.\u003c\/p\u003e","products":[{"product_id":"facebook-advertising-for-dummies-by-paul-dunay-9780470637623","title":"Facebook Advertising For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cb\u003eProfitable ideas and techniques for advertising on Facebook\u003c\/b\u003e\n\n\u003cp\u003eTap into the explosive growth of social media and reach your customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively. It’s all here and more in this detailed, easy-to-follow guide from two award-winning marketers. You'll learn what makes a good Facebook ad, how to apply the latest strategies and tactics for effective pay-per-click and cost-per-impression advertising, how to test your ad results, and much more.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eExplores Facebook advertising inside and out; there are now more than 400 million active Facebook users and over 1.6 million active Pages on Facebook.\u003c\/li\u003e\n    \u003cli\u003eWorks as an all-around, hands-on guide for both experienced and new Facebook advertisers.\u003c\/li\u003e\n    \u003cli\u003eWalks you through planning and creating an advertising campaign.\u003c\/li\u003e\n    \u003cli\u003eExplains writing effective ad copy, how to use landing pages, and how to test and optimise your ads.\u003c\/li\u003e\n    \u003cli\u003eShows you how to use Facebook Insights to understand your results and how to create reports that analyse data.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003ePut your company's best face forward with the sound advertising tips and techniques in \u003ci\u003eFacebook Advertising For Dummies.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854514278636,"sku":"9780470637623","price":56.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780470637623.jpg?v=1759245070"}],"url":"https:\/\/bookhero.pro\/collections\/richard-krueger.oembed","provider":"Book Hero","version":"1.0","type":"link"}