{"title":"Nirmalya Kumar","description":"\u003cp\u003eNirmalya Kumar is a distinguished figure in the world of business and entrepreneurship, renowned for his deep insights and extensive knowledge. As an Indian author and academic, Kumar has significantly contributed to understanding global business dynamics and marketing strategies. His works are highly respected among both scholars and business professionals seeking to navigate the complex landscapes of modern commerce.\u003c\/p\u003e\n\n\u003cp\u003eOne of his notable works, \u003cem\u003eClash\u003c\/em\u003e, embodies Kumar's expertise by exploring the intricate challenges and opportunities that arise as companies and markets evolve. His ability to articulate the intricacies of strategic alignment and competitive advantage makes his books invaluable resources for anyone interested in enhancing their business acumen.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're an aspiring entrepreneur, a seasoned executive, or simply someone with an interest in business strategy, Nirmalya Kumar’s books offer practical insights and thought-provoking perspectives. As you delve into his collection, you'll gain a clearer understanding of the competitive forces shaping today's business environment and how to effectively respond to them.\u003c\/p\u003e","products":[{"product_id":"clash-by-nirmalya-kumar-9789815204827","title":"Clash","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eWalmart\u003c\/em\u003e (the incumbent leader in offline retailing) and \u003cem\u003eAmazon\u003c\/em\u003e (the attacking leader in online retailing) create the most intriguing business drama of our times. Will each stick to its current leadership role, or will they emerge as dominant players in both roles? Nirmalya Kumar offers the best study of these two world-wrestling competitors.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e– PHILIP KOTLER, S.C. Johnson \u0026amp; Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eAmazon and Walmart, with more than a trillion dollars in annual revenues combined, are the two largest companies in the world. They have not only redefined the retail industry—Walmart in the 1980s\/1990s and Amazon since 2000—but have also been the benchmark for best practices in business, in terms of the use of IT, supply chain, data analytics, and customer orientation.\u003c\/p\u003e\n\n\u003cp\u003eIn the coming years, Amazon will probably dethrone Walmart as the world's largest company, a position that Walmart has occupied for more than two decades. By examining these two companies and their business models in depth, Nirmalya Kumar elucidates the more general phenomenon of incumbents competing with disruptors (e.g., Volkswagen vs Tesla, Marriott vs Airbnb) as well as the move to omnichannel retail, where physical stores must coexist with online retailers.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eClash\u003c\/em\u003e is a lucid, well-researched, and eminently readable discourse on the future of retailing, the economics of e-commerce delivery models, and whether its two largest players will collide head-on or coexist in strategic complementarity.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":46337428717804,"sku":"9789815204827","price":36.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9789815204827.jpg?v=1743707851"}],"url":"https:\/\/bookhero.pro\/collections\/nirmalya-kumar.oembed","provider":"Book Hero","version":"1.0","type":"link"}