{"title":"Martin Kelly","description":"\u003cp\u003eMartin Kelly’s works delve into the rich history and innovation behind some of the most iconic musical instruments. With a keen eye for detail, his books explore the artistry and craftsmanship that have shaped the legacy of brands like Fender and Rickenbacker.\u003c\/p\u003e\n\n\u003cp\u003eReaders interested in the intersection of music, design, and culture will find his writing both informative and engaging. Each title offers a celebration of creativity within the world of electric guitars and their enduring influence on modern music.\u003c\/p\u003e","products":[{"product_id":"rickenbacker-guitars-pioneers-of-the-electric-guitar-by-paul-kelly-9781788404334","title":"Rickenbacker Guitars: Pioneers of the electric guitar","description":"\u003cb\u003eA STUNNING NEW AND COMPLETELY REVISED EDITION OF THE RICKENBACKER BIBLE FOR 2023\u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e'Knowing Martin and Paul Kelly's perfectionism and attention to detail it's no surprise that this is the ultimate and complete story of all things Rickenbacker.' - Johnny Marr\u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cb\u003e'A wonderful history of my favourite guitar. The attention to detail is amazing!' - Roger McGuinn\u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cb\u003e'There are few things more satisfying than the shimmer of an open chord played on a Rickenbacker through a Fender Deluxe Reverb amplifier. Martin and Paul have given us the definitive history of these magical instruments.' - Susanna Hoffs\u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003ci\u003eRickenbacker Guitars \u003c\/i\u003eis the highly anticipated follow up to \u003ci\u003eFender: The Golden Age\u003c\/i\u003e, charting the story of one of the most important and influential guitar makers of all time. From George Beauchamp's invention of the world's first commercially viable electric guitar in 1931, through the company's heyday during the 1960s - when their instruments were favoured by The Beatles, The Byrds and The Who - and up to the continuing legacy of Rickenbacker today.\u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003eThis definitive collection features unprecedented access to the company archives, 350 beautifully photographed original instruments - including all 7 surviving Beatles owned Rickenbackers - and new interviews with legendary Rickenbacker players such as Roger McGuinn, Peter Buck, Susanna Hoffs, Johnny Marr, Mike Campbell, Geddy Lee and Paul Weller.\u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eRickenbacker Guitars \u003c\/i\u003e\u003c\/b\u003e\u003cb\u003eis the most comprehensive history of the brand to date and a must-have for all guitar enthusiasts.\u003c\/b\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47362972352748,"sku":"9781788404334","price":100.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/20572383482824.jpg?v=1772908083"},{"product_id":"fender-the-golden-age-by-martin-kelly-9781788404389","title":"Fender: The Golden Age","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eA stunning new and completely revised edition of the Fender bible for 2026\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eLeo Fender's guitars have arguably shaped modern music more than any other brand. This remarkable, fully updated tome collects together more rare Fender guitars than have ever been seen before.\u003c\/p\u003e\n\n\u003cp\u003eOver 250 guitars in every model, style, and finish are lovingly detailed, from the greatest to the rarest - Strats, Teles, and the infamous Marauder. Includes brand new Precision Bass, Jazz Bass, and Jaguar images, as well as hundreds of never-before-seen photographs from recently unearthed archives and specially commissioned shoots around the world.\u003c\/p\u003e\n\n\u003cp\u003eWorking with a worldwide network of collectors, each model has been photographed specially for the book. Alongside these exceptionally rare guitars are reproductions of Fender ephemera, from original packing boxes all the way through to previously unseen point of sale and promotional items - the largest collection ever published.\u003c\/p\u003e\n\n\u003cp\u003eWith brand new information unknown to the guitar world about Fender's early history, and the brand's influence around the world, this book is unparalleled in its depth. Discover the legacy of these vintage guitars, some of the most loved and collectible instruments in the world.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47734229401836,"sku":"9781788404389","price":100.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781788404389-fender-the-golden-age.jpg?v=1781218250"}],"url":"https:\/\/bookhero.pro\/collections\/martin-kelly.oembed","provider":"Book Hero","version":"1.0","type":"link"}