{"title":"Martin Hirt","description":"\u003cp\u003eWelcome to our carefully curated collection of works by the acclaimed author Martin Hirt. Known for his profound insights into the realms of business and entrepreneurship, Martin Hirt co-authored the influential book \u003cem\u003eStrategy Beyond the Hockey Stick\u003c\/em\u003e, which has gained significant recognition for its practical approach to strategic business planning.\u003c\/p\u003e\n\n\u003cp\u003eMartin Hirt's writings delve into the intricacies of creating and sustaining a competitive edge in today's fast-evolving marketplace. His work focuses on helping businesses to navigate uncertainty and make informed, impactful decisions. By integrating extensive research with real-world applications, Hirt provides readers with actionable strategies that transcend traditional business tactics.\u003c\/p\u003e\n\n\u003cp\u003eWhether you are a seasoned entrepreneur or a business student eager to deepen your understanding of strategic planning, Martin Hirt's books promise to offer valuable perspectives and tools. Explore this collection to gain insights that could transform your approach to business challenges and decision-making.\u003c\/p\u003e","products":[{"product_id":"strategy-beyond-the-hockey-stick-by-martin-hirt-9781119487623","title":"Strategy Beyond the Hockey Stick","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eBeat the odds with a bold strategy from McKinsey \u0026amp; Company\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003e\"Every once in a while, a genuinely fresh approach to business strategy appears\"\u003cbr\u003e\u003cb\u003e—legendary business professor Richard Rumelt, UCLA\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eMcKinsey \u0026amp; Company's newest, most definitive, and most irreverent book on strategy—which thousands of executives are already using—is a must-read for all C-suite executives looking to create winning corporate strategies.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eStrategy Beyond the Hockey Stick\u003c\/i\u003e is spearheading an empirical revolution in the field of strategy. Based on an extensive analysis of the key factors that drove the long-term performance of thousands of global companies, the book offers a ground-breaking formula that enables you to objectively assess your strategy's real odds of future success.\u003c\/p\u003e\n\n\u003cp\u003e\"This book is fundamental. The principles laid out here, with compelling data, are a great way around the social pitfalls in strategy development.\"\u003cbr\u003e\u003cb\u003e—Frans Van Houten, CEO, Royal Philips N.V.\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe authors have discovered that over a 10-year period, just 1 in 12 companies manage to jump from the middle tier of corporate performance—where 60% of companies reside, making very little economic profit—to the top quintile where 90% of global economic profit is made. This movement does not happen by magic—it depends on your company's current position, the trends it faces, and the big moves you make to give it the strongest chance of vaulting over the competition.\u003c\/p\u003e\n\n\u003cp\u003eThis is not another strategy framework. Rather, \u003ci\u003eStrategy Beyond the Hockey Stick\u003c\/i\u003e shows, through empirical analysis and the experiences of dozens of companies that have successfully made multiple big moves, that to dramatically improve performance, you have to overcome incrementalism and corporate inertia.\u003c\/p\u003e\n\n\u003cp\u003e\"A different kind of book—I couldn't put it down. Inspiring new insights on the facts of what it takes to move a company's performance, combined with practical advice on how to deal with real-life dynamics in management teams.\"\u003cbr\u003e\u003cb\u003e—Jane Fraser, CEO, Citigroup Latin America\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854874136812,"sku":"9781119487623","price":56.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781119487623.jpg?v=1759257927"}],"url":"https:\/\/bookhero.pro\/collections\/martin-hirt.oembed","provider":"Book Hero","version":"1.0","type":"link"}