{"title":"Mark W. Johnson","description":"\u003cp\u003eDiscover the transformative insights of Mark W. Johnson, a visionary author in the realm of business and entrepreneurship. Renowned for his expertise in business strategy and innovation, Johnson provides a fresh perspective on how companies can remain competitive in today's rapidly evolving marketplace.\u003c\/p\u003e\n\n\u003cp\u003eMark W. Johnson is the co-founder of Innosight, a consultancy firm that specializes in strategic business innovation. His books, like \u003cem\u003eDual Transformation\u003c\/em\u003e and \u003cem\u003eLead from the Future\u003c\/em\u003e, offer compelling frameworks for businesses aiming to adapt and thrive amidst disruption. Johnson's works delve into the essence of pioneering leadership and sustainable growth, providing actionable guidance for reimagining business models and anticipating future market needs.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're a budding entrepreneur or a seasoned business leader, Johnson's insightful publications will equip you with the tools to lead innovative transformation and ensure long-term success. Explore his collection and inspire your journey into the future of business.\u003c\/p\u003e","products":[{"product_id":"dual-transformation-by-scott-d-anthony-9781633692480","title":"Dual Transformation","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eDual Transformation\u003c\/i\u003e illustrates the inevitable rise and fall of companies in the age of technological change. More importantly, it shows you how your company can come out of a market shift stronger and more profitable.\u003c\/p\u003e\n\n\u003cp\u003eAnthony, Gilbert, and Johnson build upon the lessons of Xerox, Apple, Barnes \u0026amp; Noble, and a case study from Gilbert's first-hand experience transforming his own media and publishing company. They describe the process of successfully weathering the digital age by adapting a current business model to the new marketplace.\u003c\/p\u003e\n\n\u003cp\u003eThis book offers critical insight into responding to disruptive shock with three value propositions: (A) repositioning today's business to maximize resilience, (B) creating a new growth engine, and (C) taking advantage of assets to result in creative new markets.\u003c\/p\u003e\n\n\u003cp\u003eWith great change comes great opportunity, and this book will equip you with tools to reshape your business model.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46719630344428,"sku":"9781633692480","price":34.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18172293482769.jpg?v=1754567446"},{"product_id":"lead-from-the-future-by-mark-w-johnson-9781633697546","title":"Lead from the Future","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eFrom the author of the ground-breaking book \u003ci\u003eReinvent Your Business Model\u003c\/i\u003e, a new approach for thinking about the future and turning your most promising and creative ideas into reality.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWe all know visionary leaders when we see them. In business, they are last-name-only disrupters like Jobs, Bezos, and Hastings, and, in politics, they are such transformative figures as Mandela and FDR. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, and they inspire and mobilise others to do the same.\u003c\/p\u003e\n\n\u003cp\u003eAlthough these leaders possess innate qualities that make them extraordinary, what truly sets them apart is their ability to turn their visions into action.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46722023981292,"sku":"9781633697546","price":69.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18222953482769.jpg?v=1754626051"}],"url":"https:\/\/bookhero.pro\/collections\/mark-w-johnson.oembed","provider":"Book Hero","version":"1.0","type":"link"}