{"title":"Lisa Cron","description":"\u003cp\u003eWelcome to our collection of works by \u003cstrong\u003eLisa Cron\u003c\/strong\u003e, a renowned author who's transforming the way we understand storytelling. With a keen focus on the science behind what makes stories compelling, her insights are invaluable for aspiring writers and educators alike.\u003c\/p\u003e\n\n\u003cp\u003eLisa Cron, best known for her book \u003cem\u003eStory Genius\u003c\/em\u003e, delves into the craft of storytelling from a cognitive perspective, teaching you how to harness the power of the human brain to create narratives that capture audiences from the first sentence. Her books are not just about writing; they’re an education in how we communicate and connect on a fundamental level.\u003c\/p\u003e\n\n\u003cp\u003eThis collection is perfect for anyone interested in improving their narrative skills, whether you're penning your first novel or seeking to engage students more deeply in the classroom. Explore her compelling works today and unlock the secrets of telling stories that resonate and endure.\u003c\/p\u003e","products":[{"product_id":"story-genius-by-lisa-cron-9781607748892","title":"Story Genius","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eFollowing on the heels of Lisa Cron's breakout first book, \u003cem\u003eWired for Story\u003c\/em\u003e, this writing guide reveals how to use cognitive storytelling strategies to build a scene-by-scene blueprint for a riveting story.\u003c\/p\u003e\n\n\u003cp\u003eIt's every novelist's greatest fear: pouring their blood, sweat, and tears into writing hundreds of pages only to realise that their story has no sense of urgency, no internal logic, and so is a page one rewrite.\u003c\/p\u003e\n\n\u003cp\u003eThe prevailing wisdom in the writing community is that there are just two ways around this problem: pantsing (winging it) and plotting (focusing on the external plot). Story coach Lisa Cron has spent her career discovering why these methods don't work and coming up with a powerful alternative, based on the science behind what our brains are wired to crave in every story we read (and it's not what you think).\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eStory Genius\u003c\/em\u003e, Cron takes you, step-by-step, through the creation of a novel from the first glimmer of an idea to a complete multilayered blueprint—including fully realised scenes—that evolves into a first draft with the authority, richness, and command of a riveting sixth or seventh draft.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":46355091194092,"sku":"9781607748892","price":34.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/11508523482760.jpg?v=1744297137"}],"url":"https:\/\/bookhero.pro\/collections\/lisa-cron.oembed","provider":"Book Hero","version":"1.0","type":"link"}