{"title":"Hyejeong Kim","description":"\u003cp\u003eHyejeong Kim explores the dynamic intersection of language and global travel, with a particular focus on the specialised use of English in aviation contexts. Readers can expect insightful analysis on how English functions as a global lingua franca, bridging diverse cultures and facilitating communication in the skies.\u003c\/p\u003e\n\n\u003cp\u003eIdeal for those fascinated by travel, linguistics, and international communication, Kim’s work illuminates the challenges and nuances of language use in global adventure and professional environments. Her books offer a unique perspective on how language shapes our experience of travel and connection.\u003c\/p\u003e","products":[{"product_id":"aviation-english-as-a-global-lingua-franca-by-hyejeong-kim-9781009660754","title":"Aviation English as a Global Lingua Franca","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThis Element examines \u003cem\u003eAviation English as a Global Lingua Franca\u003c\/em\u003e through the lens of communities of practice. Pilots and air traffic controllers involved in international operations belong to multiple communities, including local professional, broader local aviation, and international aviation communities. Their ongoing learning within these communities and the repertoire they develop – which influences their interactions – are explored.\u003c\/p\u003e\n\n\u003cp\u003eAgainst this framework, the inadequacy of the current internationally applicable language proficiency requirements is critically evaluated, alongside an analysis of four notable aircraft accidents that motivated these standards. The focus then shifts to analysing live radiotelephony discourse in abnormal situations, incorporating insights from domain specialists.\u003c\/p\u003e\n\n\u003cp\u003eFindings show that language-related aspects alone are insufficient; when combined with limited domain knowledge, it can lead to unsafe and ineffective communication. The Element highlights accommodation – both for linguistic and domain-specific – as a crucial skill in this intercultural communication context and recommends greater standardisation for handling abnormal situations.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47933887185132,"sku":"9781009660754","price":219.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781009660754-aviation-english-as-a-global-lingua-franca.jpg?v=1783881415"}],"url":"https:\/\/bookhero.pro\/collections\/hyejeong-kim.oembed","provider":"Book Hero","version":"1.0","type":"link"}