{"title":"Grant Schofield","description":"\u003cp\u003eGrant Schofield’s works explore the intersection of science and lifestyle, offering fresh perspectives on health and well-being. His books delve into practical approaches for managing challenges such as nutrition, fitness, and sustainable wellness habits, inviting readers to reconsider conventional wisdom.\u003c\/p\u003e\n\n\u003cp\u003eWith a focus on holistic health coaching and thoughtful lifestyle choices, Schofield encourages informed decision-making and personal empowerment. His writing balances evidence-based guidance with relatable insights, making complex topics accessible and engaging.\u003c\/p\u003e","products":[{"product_id":"what-the-fat-revised-by-caryn-zinn-9780473533960","title":"What the Fat! (Revised)","description":"","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47406361444588,"sku":"9780473533960","price":34.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/0d88460930db68138129ab5521cdef16.jpg?v=1773975269"},{"product_id":"choose-your-hard-by-grant-schofield-9780473749323","title":"Choose Your Hard","description":"\u003cdiv class=\"book-description\"\u003e\nEvery path in life is hard. Being unfit and unhealthy is hard. Choosing to exercise, eat well, face discomfort, and do the difficult things is also hard. The question is: which hard do you choose?\n\n\u003cp\u003eIn \u003ci\u003eChoose Your Hard\u003c\/i\u003e, Professor Grant Schofield, one of New Zealand’s most cited health scientists with over 18,000 citations in the scientific literature, argues that the real secret to lifelong health isn’t finding the easy way out. It’s leaning into the right kind of discomfort. Drawing on the emerging science of hormesis and mitohormesis, the powerful biological principle that small, deliberate stressors make us stronger from the inside out, Grant reveals seven evidence-based truths covering movement, nutrition, cold and heat exposure, dopamine and reward, focused attention, emotional regulation, and purpose and meaning.\u003c\/p\u003e\n\n\u003cp\u003eHonest, practical, and refreshingly irreverent, \u003ci\u003eChoose Your Hard\u003c\/i\u003e challenges the comfort-first culture of modern wellness and replaces it with something better: a science-backed, whole-life framework for building the health, resilience, and vitality that lasts a lifetime.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003e\u003ci\u003eA good life isn’t easy. But it is worth it. And that’s a promise Grant will stand by.\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"The Copy Press","offers":[{"title":"Default Title","offer_id":47594528309484,"sku":"9780473749323","price":33.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/chooseyourhard.png?v=1778185071"},{"product_id":"foundations-of-health-coaching-practice-by-grant-schofield-9780473787998","title":"Foundations of Health Coaching Practice","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eHealth coaching is one of the most powerful tools available for helping people create lasting change. This book equips you with the science, skills, and practice framework to become an effective, evidence-based health coach.\u003c\/p\u003e\n\n\u003cp\u003eDrawing on decades of research in behaviour change, lifestyle medicine, and motivational science, this comprehensive guide walks you through every stage of the coaching journey. You’ll learn how to build presence and deep listening skills, navigate setbacks, and tailor your approach to each client. You’ll also develop a deeper understanding of the biology of behaviour.\u003c\/p\u003e\n\n\u003cp\u003eWritten by Prof Grant Schofield, Kayla Lenferna De La Motte, Dr Louise Schofield and Sonya English, this is the definitive textbook for the PREKURE Health Coach Programme and essential reading for anyone working in health, wellness, or human performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eFoundations of Health Coaching Practice\u003c\/em\u003e will teach you:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eThe foundations of motivational interviewing and coaching psychology\u003c\/li\u003e\n  \u003cli\u003eHow to listen deeply, ask powerful questions, and build genuine trust\u003c\/li\u003e\n  \u003cli\u003eBehaviour change models and how to apply them in real coaching sessions\u003c\/li\u003e\n  \u003cli\u003eLifestyle medicine — movement, nutrition, sleep, and stress\u003c\/li\u003e\n  \u003cli\u003ePersonalisation strategies across diverse health populations\u003c\/li\u003e\n  \u003cli\u003eThe biology of habit, motivation, and lasting behaviour change\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47869083549932,"sku":"9780473787998","price":44.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780473787998-foundations-of-health-coaching-practice.jpg?v=1782867133"}],"url":"https:\/\/bookhero.pro\/collections\/grant-schofield.oembed","provider":"Book Hero","version":"1.0","type":"link"}