{"title":"Gillian Tett","description":"\u003cp\u003eGillian Tett’s books explore the complex intersection of culture, society, and economy, offering insightful perspectives through innovative approaches such as ethnography. Her work encourages readers to consider the hidden forces shaping human behaviour and institutional decisions.\u003c\/p\u003e\n\n\u003cp\u003eIdeal for those intrigued by social sciences and contemporary issues, Tett’s writing is both accessible and thought-provoking, blending rigorous analysis with engaging storytelling to illuminate how ideas and values influence the world.\u003c\/p\u003e","products":[{"product_id":"anthro-vision-by-gillian-tett-9781847942890","title":"Anthro-Vision","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eA revelatory model that explains how we buy, sell, work and live.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eAbsolutely brilliant.\u003c\/em\u003e - Daniel Kahneman, author of \u003cem\u003eThinking, Fast and Slow\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eMeet the business anthropologists seeking to explain how we buy, sell, work and think.\u003c\/p\u003e\n\n\u003cp\u003eFrom supermarkets to factories, trading floors to tech firms, their methods are revealing the hidden codes that define our lives.\u003c\/p\u003e\n\n\u003cp\u003eThe result is a wholly new way to see human behaviour - anthro-vision.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eOne of the World's Top 50 Thinkers\u003c\/em\u003e - Prospect\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":46354605965548,"sku":"9781847942890","price":28.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/26156353482845.jpg?v=1744283765"},{"product_id":"anthro-vision-by-gillian-tett-9781847942883","title":"Anthro-Vision","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eA revelatory model that explains how we buy, sell, work and live.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e'Fun, profound, and bursting with important insights.'\u003c\/em\u003e Tim Harford\u003c\/p\u003e\n\n\u003cp\u003eFor over a century, anthropologists have immersed themselves in unfamiliar cultures, uncovering the hidden rituals that govern how people act. Now, a new generation of anthropologists are using these methods in a different context— to illuminate the behaviour of consumers and businesses at home.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eAnthro-Vision\u003c\/em\u003e, Gillian Tett—bestselling author, \u003cem\u003eFinancial Times\u003c\/em\u003e journalist, and anthropology PhD—reveals how anthropology can make sense of people's behaviour, in business and beyond. She outlines how anthropology helps explain consumer habits—revealing the 'webs of meaning' that underpin how we shop, and unpicking the subtle cultural shifts driving the rise of green investment. She explores how anthropology can shed light on the workplace, identifying the hidden tribes within the office, and pinpointing which rituals are binding together a team. And she shows how we can all use anthropology in our own lives, too—helping us make better decisions, navigate risk—even work out what our peers are really thinking.\u003c\/p\u003e\n\n\u003cp\u003eThe result is a wholly new way to make sense of human behaviour. In a short-sighted world, we can all learn to see clearly—using the power of \u003cem\u003eAnthro-Vision\u003c\/em\u003e.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e'In a world of volatility, uncertainty, complexity, and ambiguity, we need an antidote to tunnel vision. That antidote is Anthro-Vision.'\u003c\/em\u003e Niall Ferguson\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e'A timely call for decision-makers to embrace the full complexity of human life.'\u003c\/em\u003e Financial Times\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":47485837279468,"sku":"9781847942883","price":40.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781847942883-anthro-vision.jpg?v=1775716152"}],"url":"https:\/\/bookhero.pro\/collections\/gillian-tett.oembed","provider":"Book Hero","version":"1.0","type":"link"}