{"title":"Deron Triff","description":"\u003cp\u003eIf you're eager to delve into the realms of business innovation and entrepreneurial wisdom, then the works of \u003cem\u003eDeron Triff\u003c\/em\u003e are essential reads for you. An accomplished author and thought leader, Deron Triff brings profound insights into the strategies and mindsets of successful business leaders. His collection includes influential titles such as \u003cem\u003eMasters of Scale\u003c\/em\u003e, co-authored with Reid Hoffman, which explores the incredible journeys of various start-up founders who have scaled their companies to extraordinary heights.\u003c\/p\u003e\n\n\u003cp\u003eDeron Triff's writing is not just informative but also engaging, making complex business concepts accessible and enjoyable for readers. Through his works, you'll gain valuable knowledge that can inspire and drive you towards achieving your own entrepreneurial or professional goals. If you're looking for a roadmap to business success, exploring this collection will certainly be time well spent.\u003c\/p\u003e","products":[{"product_id":"masters-of-scale","title":"Masters of Scale","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eBusiness secrets from the heads of the world's most exciting and innovative companies, including Facebook, Google, Airbnb, Netflix, Spotify, Uber, Starbucks, Bumble and Instagram.\u003c\/p\u003e\n\n\u003cp\u003eOn his podcast \u003cem\u003eMasters of Scale\u003c\/em\u003e, Silicon Valley legend Reid Hoffman (founder of LinkedIn, investor at Greylock) sits down with the leaders of the world's most iconic companies, including Apple, Nike, Netflix, Spotify, Starbucks, Google, Instagram and Microsoft, as well as the bold, disruptive startups - from 23andMe to TaskRabbit, from the Black List to the Bevel razor - solving the problems of the 21st century. In this book, he draws on their most riveting, revealing stories to distil the counterintuitive secrets behind the most extraordinary success stories of our times.\u003c\/p\u003e\n\n\u003cp\u003eThrough vivid storytelling and straightforward analysis, \u003cem\u003eMasters of Scale\u003c\/em\u003e distils their collective insights into a set of counterintuitive principles that anyone can use. How do you find a winning idea and turn it into a scalable venture? What can you learn from a \"squirmy no\"? When should you stop listening to your customers? Which fires should you put out right away, and which should you let burn? And can you really make money while making the world a better place? (Answer - Yes. But you have to do the work to keep your profits and values aligned.)\u003c\/p\u003e\n\n\u003cp\u003eBased on more than 100 interviews, and incorporating new material never aired on the podcast, \u003cem\u003eMasters of Scale\u003c\/em\u003e offers a unique insider's guide, filled with insights, wisdom, and strategies that will inspire you to reimagine how you do business today.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":45657983779052,"sku":"9780552178297","price":30.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780552178297.jpg?v=1724847462"}],"url":"https:\/\/bookhero.pro\/collections\/deron-triff.oembed","provider":"Book Hero","version":"1.0","type":"link"}