{"title":"Colin Cowie","description":"\u003cp\u003eWelcome to our collection of works by the renowned Colin Cowie, an authoritative voice in the world of \u003cem\u003eBusiness \u0026amp; Entrepreneurship\u003c\/em\u003e. Colin Cowie is celebrated for his expertise in luxury lifestyle and design, which he has adeptly translated into the business domain, offering invaluable insights for budding entrepreneurs and seasoned professionals alike.\u003c\/p\u003e\n\n\u003cp\u003eAmong his acclaimed works, \u003cem\u003eThe Gold Standard\u003c\/em\u003e stands out as a masterclass in excellence and innovation. Within its pages, Cowie shares his unique perspective on achieving success, drawing from his extensive experience in creating grand, unforgettable events and experiences. His approach blends visionary creativity with practical business acumen, offering readers not only inspiration but actionable strategies to elevate their own professional endeavours.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're an aspiring entrepreneur eager to glean fresh insights or a business professional looking to refine your strategies, Colin Cowie's books are a treasure trove of knowledge. His engaging writing style and practical wisdom make each book an enlightening read that promises to leave a lasting impact on your business journey.\u003c\/p\u003e\n\n\u003cp\u003eDelve into Colin Cowie's collection today and discover the blueprint for excellence in business and beyond.\u003c\/p\u003e","products":[{"product_id":"the-gold-standard-by-colin-cowie-9781400224005","title":"The Gold Standard","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cstrong\u003eLearn how to cultivate the most incredible customer experiences on earth through this essential guide by Colin Cowie, distinguished purveyor of unforgettable “wow” events for the world’s most demanding clients.\u003c\/strong\u003e\n\nIf you’re searching for ways to ensure your customers walk away from your company with a smile on their face and a plan to return, you found it. Any business organisation can adapt the tools and techniques in this book.\n\nColin Cowie, one of the world’s most sought-after event planners, shares the hard-won and hard-nosed advice he has learned through entertaining and engaging stories and examples. He gives readers the indisputable blueprint for creating a customer-service culture that anyone can tailor to their own needs, whether you’re a shopkeeper, corporate marketing director, or budding event planner.\n\nUpon coming to the United States from South Africa with $400 in his pocket, Colin built his highly successful catering and event-planning business from the ground up to become event planner to the most respected tastemakers and personalities in the world—including Oprah Winfrey, Jennifer Lopez, Ryan Seacrest, and Kim Kardashian, to name a few.\n\nIn \u003cem\u003eThe Gold Standard\u003c\/em\u003e, you will:\n\n\u003cul\u003e\n    \u003cli\u003eLearn how to formulate your own vision, mission statements, and guiding principles, and effectively communicate them to your team.\u003c\/li\u003e\n    \u003cli\u003eLearn how you can align your vision with your essential mission statement.\u003c\/li\u003e\n    \u003cli\u003eDiscover the core values, including service and accountability, that fuel Colin’s customer-care ethos, and how you can apply those values to your own business.\u003c\/li\u003e\n    \u003cli\u003eHave a renewed understanding of how vitally important it is that you take good care of the people who work for you so they, in turn, can care for your customers.\u003c\/li\u003e\n    \u003cli\u003eBecome armed to inspire and empower your team.\u003c\/li\u003e\n    \u003cli\u003eBe guided to create your own “bible” of scripts, protocols, and procedures that will streamline customer-care situations while making every customer feel like their individual desires are being taken care of.\u003c\/li\u003e\n    \u003cli\u003eLearn how to use every complaint as an opportunity, as well as why you should be more afraid of a client who \u003cem\u003edoesn’t\u003c\/em\u003e complain when something goes wrong versus one who does.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"HarperCollins New Zealand","offers":[{"title":"Default Title","offer_id":45975778066668,"sku":"9781400224005","price":50.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781400224005.jpg?v=1733791216"}],"url":"https:\/\/bookhero.pro\/collections\/colin-cowie.oembed","provider":"Book Hero","version":"1.0","type":"link"}