{"title":"Brian Clegg","description":"\u003cp\u003eBrian Clegg’s works explore the fascinating intersections of science, technology, and history with clarity and insight. His books delve into the lives of pioneering figures such as Einstein and Tesla, offering engaging biographical narratives that illuminate their groundbreaking contributions.\u003c\/p\u003e\n\n\u003cp\u003eReaders can also expect thoughtful examinations of complex scientific concepts and contemporary technological themes, from the nature of gravity to the evolving landscape of artificial intelligence. Clegg’s writing brings these subjects to life with accessible explanations and a keen understanding of their impact on our world.\u003c\/p\u003e","products":[{"product_id":"everyday-chaos-by-brian-clegg-9780262539692","title":"Everyday Chaos","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eChaos and complexity explained, with illuminating examples ranging from unpredictable pendulums to London's wobbly Millennium Bridge.\u003c\/p\u003e\n\n\u003cp\u003eThe math we are taught in school is precise and only deals with simple situations. Reality is far more complex. Trying to understand a system with multiple interacting components—the weather, for example, or the human body, or the stock market—means dealing with two factors: chaos and complexity. If we don't understand these two essential subjects, we can't understand the real world. In \u003ci\u003eEveryday Chaos\u003c\/i\u003e, Brian Clegg explains chaos and complexity for the general reader, with an accessible, engaging text and striking full-colour illustrations.\u003c\/p\u003e\n\n\u003cp\u003eBy chaos, Clegg means a system where complex interactions make predicting long-term outcomes nearly impossible; complexity means complex interacting systems that have new emergent properties that make them more than the sum of their parts. Clegg illustrates these phenomena with discussions of predictable randomness, the power of probability, and the behaviour of pendulums. He describes what Newton got wrong about gravity; how feedback kept steam engines from exploding; and why weather produces chaos.\u003c\/p\u003e\n\n\u003cp\u003eHe considers the stock market, politics, bestseller lists, big data, and London's wobbling Millennium Bridge as examples of chaotic systems, and he explains how a better understanding of chaos helps scientists predict more accurately the risk of catastrophic Earth-asteroid collisions. We learn that our brains are complex, self-organising systems; that the structure of snowflakes exemplifies emergence; and that life itself has been shown to be an emergent property of a complex system.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":46342606684396,"sku":"9780262539692","price":45.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/12509933482281.jpg?v=1743924105"},{"product_id":"essential-science-by-brian-clegg-9781787394469","title":"Essential Science","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eEssential Science\u003c\/em\u003e aims to be the most detailed, accessible and authoritative book of its kind. Each of the 34 discoveries is broken down into seven essential elements to aid comprehension and inform the reader about what really matters:\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eTHE ESSENTIAL IDEA:\u003c\/strong\u003e a concise summary of the idea or discovery that makes complex ideas as simple as possible.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eORIGINS:\u003c\/strong\u003e where does the discovery come from, who made it and how does it fit in the wider scientific context?\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKEY THEORIES AND EVIDENCE:\u003c\/strong\u003e even our most familiar ideas and discoveries are far from 'common sense'. How do we know what we know? What is the evidence? What are the dominant theories?\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCRITICS:\u003c\/strong\u003e science is a constant process of criticism and revision. How have various ideas survived attempts to discredit them? How secure is our knowledge and is it complete?\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWHY IT MATTERS:\u003c\/strong\u003e how important is the discovery in the wider scientific context? How much has it reshaped our perception of reality?\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFUTURE DEVELOPMENTS:\u003c\/strong\u003e what remains to be discovered? Might even dominant ideas and discoveries be superseded by better ones?\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eTHE ESSENTIAL SUMMARY:\u003c\/strong\u003e a visual outline of all the key insights from the above analytical headings.\u003c\/p\u003e\n\n\u003cp\u003eThe consistent structure not only breaks down complex topics into simple, easy to understand chunks, but also helps readers to think for themselves about the process of scientific discovery, testing and progress, showing that science is not just a set of ideas to be learned, but a never-ending process that is constantly reshaping our perception of reality.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46832866361580,"sku":"9781787394469","price":45.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/10473733482824.jpg?v=1758417384"},{"product_id":"biographic-einstein-by-brian-clegg-9781781453339","title":"Biographic: Einstein","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThe \u003cem\u003eBiographic\u003c\/em\u003e series presents an entirely new way of looking at the lives of the world's greatest thinkers and creatives. It takes the 50 defining facts, dates, thoughts, habits, and achievements of each subject, and uses infographics to convey all of them in vivid snapshots.\u003c\/p\u003e\n\n\u003cp\u003eEach \u003cem\u003eBiographic\u003c\/em\u003e title is designed to be as entertaining as it is informative. Timelines not only pinpoint significant dates, but set them in the context and culture of their times. Dynamic maps locate biographical events alongside other points of interest. Character traits are illuminated by visual comparisons.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eSelling Points:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eIntroduces significant figures through 50 defining facts, thoughts, habits, and achievements.\u003c\/li\u003e\n    \u003cli\u003eEntertaining and informative infographics.\u003c\/li\u003e\n    \u003cli\u003eStylish gifts for culture lovers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFull colour throughout.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46853380735212,"sku":"9781781453339","price":22.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/7234013482822.jpg?v=1759200516"},{"product_id":"biographic-tesla-by-brian-clegg-9781781453537","title":"Biographic: Tesla","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThe \u003cem\u003eBiographic\u003c\/em\u003e series presents an entirely new way of looking at the lives of the world's greatest thinkers and creatives. 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Newton managed to predict the force of gravity but couldn't explain how it worked at a distance. Then Einstein recognised that gravity and acceleration are interchangeable to devise his mind-bending general relativity, showing how matter warps space and time.\u003c\/p\u003e\n\n\u003cp\u003eNot only did this explain how gravity worked, but it predicted everything from black holes to gravity's effect on time. Whether it's the reality of anti-gravity or the discovery that a ball and a laser beam drop at the same rate, gravity is the force that fascinates.\u003c\/p\u003e\n\n\u003cp\u003e'Both the scientist and the non-scientist will find themselves enthralled by [Clegg's] lucid and accessible narrative' \u003cem\u003eWe Love This Book\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003e'Clegg's skills never flag, and his account remains lucid and free of jargon, bad jokes, and math phobia' \u003cem\u003eKirkus Reviews\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003e'Gravity may not seem exciting, but...Clegg shows how this omnipresent force is anything but simple' \u003cem\u003ePublishers Weekly\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":46854562087148,"sku":"9780715644072","price":27.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3a0f7cd3cab4891954303ef75f163630.jpg?v=1759268392"},{"product_id":"navigating-artificial-intelligence-by-brian-clegg-9781917226073","title":"Navigating: Artificial Intelligence","description":"What with machine learning and deep learning, chat bots and robots, generative AI and deep fakes, the modern landscape of artificial intelligence is suddenly a very real place to explore. 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