{"title":"Boye Lafayette De Mente","description":"\u003cp\u003eWelcome to the world of Boye Lafayette De Mente, a celebrated author renowned for his insightful exploration of Asian cultures and languages. As a prolific writer, De Mente has dedicated his career to unravelling the complexities of cultural norms and business practices, making them accessible to a global audience.\u003c\/p\u003e\n\n\u003cp\u003eHis collection includes invaluable guides such as \u003cem\u003eEtiquette Guide to China\u003c\/em\u003e, \u003cem\u003eInstant Chinese\u003c\/em\u003e, \u003cem\u003eInstant Japanese\u003c\/em\u003e, and \u003cem\u003eInstant Korean\u003c\/em\u003e, each serving as a robust resource for language learners and travellers alike. These books fall under our Education \u0026amp; Reference section, providing concise and practical language tools designed to bridge communication gaps.\u003c\/p\u003e\n\n\u003cp\u003eFor those intrigued by cultural intricacies, \u003cem\u003eJapan's Cultural Codewords\u003c\/em\u003e offers an in-depth look into the unique societal values that shape Japanese interactions. Meanwhile, titles like \u003cem\u003eThe Chinese Way in Business\u003c\/em\u003e and \u003cem\u003eThe Korean Way In Business\u003c\/em\u003e are listed in our Business \u0026amp; Entrepreneurship category, offering essential insights into the business etiquette and processes that drive these powerful economies.\u003c\/p\u003e\n\n\u003cp\u003eBoye Lafayette De Mente's works are a treasure trove of knowledge for anyone eager to understand and engage with Asia's rich cultural landscapes and dynamic business environments. Whether you're a business professional, a student, or a curious traveller, De Mente's books are your passport to navigating the fascinating intricacies of Asian society with confidence and respect.\u003c\/p\u003e","products":[{"product_id":"the-chinese-way-in-business-by-boye-lafayette-de-mente-9780804843508","title":"The Chinese Way in Business","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIf you are a businessperson who wants to succeed in China, \u003ci\u003eThe Chinese Way in Business\u003c\/i\u003e must be at the top of your reading list.\u003c\/p\u003e\n\n\u003cp\u003eWestern business people are successful in China only if they learn to navigate the ins and outs of the Chinese bureaucracy, understand the basic Chinese philosophy of doing business, and know how to cultivate strong personal relationships with the Chinese.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46127265808620,"sku":"9780804843508","price":23.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780804843508.jpg?v=1737603398"},{"product_id":"etiquette-guide-to-china-by-boye-lafayette-de-mente-9780804845199","title":"Etiquette Guide to China","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThis essential guide to Chinese etiquette will make embarrassing social blunders a thing of the past!\u003c\/p\u003e\n\n\u003cp\u003eWhether you're travelling for business or pleasure, whether your stay will be long or short, your visit to China will be more pleasurable and effective if you understand your host culture and how to work within it. \u003ci\u003eEtiquette Guide to China\u003c\/i\u003e is a vital guide for visitors to the world's newest financial superpower. Learn the essentials of interacting, such as how to address people you meet, if you should bow or shake hands, and how to behave out on the town, in the boardroom or when attending a wedding. Filled with practical advice on minding your manners in China, \u003ci\u003eEtiquette Guide to China\u003c\/i\u003e will be the most indispensable item you'll carry on your trip.\u003c\/p\u003e\n\n\u003cp\u003e\u003cb\u003e\"Before the incoming administration's trade reps sit down with their counterparts in Beijing or Washington they might want to glance at this breezy, 191-page, CliffsNotes-type take on understanding contemporary Chinese culture, mores and manners.\"\u003c\/b\u003e - Robert McCabe, \u003ci\u003eVirginian Pilot\u003c\/i\u003e. See the article \u003cb\u003ehere\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46853515772140,"sku":"9780804845199","price":21.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/15007533482474.jpg?v=1759207057"},{"product_id":"instant-chinese-by-boye-lafayette-de-mente-9780804845373","title":"Instant Chinese","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eSo you want to learn a bit of Mandarin Chinese, but have no time to study?\u003c\/p\u003e\n\n\u003cp\u003eYou'll be visiting China and need a handy book to help you get around and communicate? If so, this is the perfect book for you!\u003c\/p\u003e\n\n\u003cp\u003eThe idea of \u003cem\u003eInstant Chinese\u003c\/em\u003e is simple—just learn 100 key words and phrases—and you can instantly say 1,000 different things. The trick is knowing which 100 words and phrases to learn. They're all in here: the 100 words you'll use over and over again. Even with a vocabulary this small, you'll be amazed how many things you can say!\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46853643206892,"sku":"9780804845373","price":31.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/15009273482474.jpg?v=1759212771"},{"product_id":"instant-japanese-by-boye-lafayette-de-mente-9784805313831","title":"Instant Japanese","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIt's amazing how 100 key words and phrases provide instant communication! Do you want to speak simple Japanese but are too busy to study it? Are you visiting Japan for a short time and need a Japanese phrase book to help you communicate? If so, then this thoroughly revised second edition of Boye Lafayette De Mente's classic, bestselling phrase book is for you.\u003c\/p\u003e\n\n\u003cp\u003eIts tiny size, measuring 0.4 x 4.1 x 5.9 inches, makes it incredibly convenient to travel with, without losing the most essential content for communication. This new, expanded edition contains 15% more content, fun manga-style illustrations, and additional information on which destinations, personalities and trends are hot in Japan right now!\u003c\/p\u003e\n\n\u003cp\u003eThe idea of \u003cem\u003eInstant Japanese\u003c\/em\u003e is simple—learn 100 words and phrases and say 1,000 things. The trick is knowing which 100 words to learn, but the author, De Mente, has solved this problem by choosing only those words you'll hear again and again.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"David Bateman Ltd","offers":[{"title":"Default Title","offer_id":46853643305196,"sku":"9784805313831","price":31.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/25528893483898.jpg?v=1759212793"},{"product_id":"instant-korean-by-boye-lafayette-de-mente-9780804845502","title":"Instant Korean","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIt's amazing how 100 key words and phrases provide instant communication! Do you want to speak simple Korean but are too busy to study it? Are you visiting Korea for a short time and need a Korean phrasebook to help you communicate? If so, this Korean phrasebook is for you.\u003c\/p\u003e\n\n\u003cp\u003eIts tiny 0.4 x 4.1 x 5.9 inches size makes it incredibly convenient to travel with, yet it retains the most essential content for communication. This new, expanded edition contains 15% more content, fun manga-style illustrations, and additional information on which destinations, personalities, and trends are popular in Korea right now!\u003c\/p\u003e\n\n\u003cp\u003eThe idea of \u003cem\u003eInstant Korean\u003c\/em\u003e is simple—learn 100 words and phrases and say 1,000 things. The trick is knowing which 100 words to learn, but the author Boye Lafayette De Mente has solved this problem by choosing only those words you'll hear again and again.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"David Bateman Ltd","offers":[{"title":"Default Title","offer_id":46853643469036,"sku":"9780804845502","price":12.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/15010563482474.jpg?v=1759212805"},{"product_id":"japans-cultural-codewords-by-boye-lafayette-de-mente-9784805318812","title":"Japan's Cultural Codewords","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\"Boye Lafayette De Mente is a legend among writers on Japan. Other writers have directed their wisdom toward those who want to know something about Japan. De Mente's contribution has been to help those who want to do something in Japan.\" —Alex Kerr, author of \u003cem\u003eHidden Japan\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eUnderstanding Japanese cultural norms can be challenging for those unfamiliar with them. Interactions may seem open and friendly at times, and more reserved or even cold and distant at others. An effective way to gain insight into the traditional Japanese mindset is through cultural codewords—key terms rich with meaning that reveal and influence the attitudes and behaviours within modern Japanese society.\u003c\/p\u003e\n\n\u003cp\u003eThese key terms encapsulate a system of behaviour that goes beyond the literal meanings of words and phrases, often requiring deeper cultural context for full comprehension. In this book, experienced Japan expert Boye Lafayette De Mente explains the nuances of 233 of the most important Japanese codewords—arranged alphabetically from ageashi (\"tripping on your own tongue\") to zenrei (\"breaking the mold of the past\").\u003c\/p\u003e\n\n\u003cp\u003eTogether, these terms provide valuable insights into the character and customs of one of the world's most fascinating cultures.\u003c\/p\u003e\n\n\u003cp\u003eAuthor Boye Lafayette De Mente is an author of over 30 books on Japan. As a business consultant with extensive knowledge of Japan, his first book, \u003cem\u003eEtiquette Guide to Japan\u003c\/em\u003e, was a pioneer in its field, became an instant bestseller, and is still widely used by modern travellers as they navigate the cultural codes of Japan.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46853678858476,"sku":"9784805318812","price":32.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/25578703483898.jpg?v=1759214234"},{"product_id":"the-korean-way-in-business-by-boye-lafayette-de-mente-9780804844574","title":"The Korean Way In Business","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eSouth Korean companies and technology have seemingly conquered the world. Samsung, Hyundai and LG are now industry leaders and global brands. Korean culture in the form of K-Pop music videos, \"Korean Wave\" films and TV dramas are watched everywhere from Tel Aviv to Singapore to Rio.\u003c\/p\u003e\n\n\u003cp\u003eKorean gourmet food trucks ply the streets of New York and LA, and kimchi has found a place on the shelves of every well-stocked supermarket. With just a fraction of Japan's land area, less than half its population, and no natural resources—how have the Koreans managed to conquer the world in such a short period of time?\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eThe Korean Way in Business\u003c\/i\u003e is a must-read for business professionals wanting to know the secrets of Korean business practices and commercial success.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854128894188,"sku":"9780804844574","price":19.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/15001283482474.jpg?v=1759234701"}],"url":"https:\/\/bookhero.pro\/collections\/boye-lafayette-de-mente.oembed","provider":"Book Hero","version":"1.0","type":"link"}