{"title":"Ben Carlson","description":"\u003cp\u003eExplore the insightful works of Ben Carlson, an esteemed author in the realm of Finance \u0026amp; Investment. With a knack for demystifying complex financial concepts, Carlson offers readers practical advice rooted in real-world experience.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eA Wealth of Common Sense\u003c\/em\u003e is a standout read, designed to simplify the intricacies of investing, making it accessible to both novices and seasoned investors. Carlson shares timeless investment wisdom with a modern twist, empowering you to make sound financial decisions.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eDon't Fall For It\u003c\/em\u003e, he delves into the human psychology behind financial scams and pitfalls, offering a fascinating exploration of how emotions influence our investment choices. This book is a guiding light in navigating the often treacherous waters of financial decision-making.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eRisk and Reward\u003c\/em\u003e provides an in-depth understanding of the relationship between risk-taking and financial gain. Carlson's engaging style and expert analysis equip you with the tools needed to balance potential risks with rewards, enhancing your investment strategy.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're starting your investment journey or honing your strategies, Ben Carlson's books are a valuable addition to your financial library, each one a testament to his expertise and approachable style.\u003c\/p\u003e","products":[{"product_id":"a-wealth-of-common-sense-by-ben-carlson-9781119024927","title":"A Wealth of Common Sense","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA simple guide to a smarter strategy for the individual investor\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eA Wealth of Common Sense\u003c\/em\u003e sheds a refreshing light on investing and shows you how a simplicity-based framework can lead to better investment decisions. The financial market is a complex system, but that doesn't mean it requires a complex strategy; in fact, this false premise is the driving force behind many investors' market \"mistakes.\" Information is important, but understanding and perspective are the keys to better decision-making.\u003c\/p\u003e\n\n\u003cp\u003eThis book describes the proper way to view the markets and your portfolio and shows you the simple strategies that make investing more profitable, less confusing, and less time-consuming. Without the burden of short-term performance benchmarks, individual investors have the advantage of focusing on the long view and the freedom to construct the kind of portfolio that will serve their investment goals best. This book proves how complex strategies essentially waste these advantages, and provides an alternative game plan for those ready to simplify.\u003c\/p\u003e\n\n\u003cp\u003eComplexity is often used as a mechanism for talking investors into unnecessary purchases when all most need is a deeper understanding of conventional options. This book explains which issues you actually should pay attention to, and which ones are simply used for an illusion of intelligence and control.\u003c\/p\u003e \n\n\u003cul\u003e\n    \u003cli\u003eKeep up with—or beat—professional money managers\u003c\/li\u003e\n    \u003cli\u003eExploit stock market volatility to your utmost advantage\u003c\/li\u003e\n    \u003cli\u003eLearn where advisors and consultants fit into smart strategy\u003c\/li\u003e\n    \u003cli\u003eBuild a portfolio that makes sense for your particular situation\u003c\/li\u003e\n\u003c\/ul\u003e \n\n\u003cp\u003eYou don't have to outsmart the market if you can simply outperform it. Cut through the confusion and noise and focus on what actually matters. \u003cem\u003eA Wealth of Common Sense\u003c\/em\u003e clears the air and gives you the insight you need to become a smarter, more successful investor.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47000550834412,"sku":"9781119024927","price":79.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/11196333482586.jpg?v=1763283734"},{"product_id":"dont-fall-for-it-by-ben-carlson-9781119605164","title":"Don't Fall For It","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eLearn financial and business lessons from some of the biggest frauds in history\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhy does financial fraud persist? History is full of sensational financial frauds and scams. Enron was forced to declare bankruptcy after allegations of massive accounting fraud, wiping out $78 billion in stock market value. Bernie Madoff, the largest individual fraudster in history, built a $65 billion Ponzi scheme that ultimately resulted in his being sentenced to 150 years in prison.\u003c\/p\u003e\n\n\u003cp\u003ePeople from all walks of life have been scammed out of their money: French and British nobility looking to get rich quickly, farmers seeking a miracle cure for their health ailments, several professional athletes, and some of Hollywood’s biggest stars. No one is immune from getting deceived when money is involved. \u003cem\u003eDon’t Fall For It\u003c\/em\u003e is a fascinating look into some of the biggest financial frauds and scams ever.\u003c\/p\u003e\n\n\u003cp\u003eThis compelling book explores specific instances of financial fraud as well as some of the most successful charlatans and hucksters of all time. Sharing lessons that apply to business, money management, and investing, author Ben Carlson answers questions such as: Why do even the most intelligent among us get taken advantage of in financial scams? What makes fraudsters successful? Why is it often harder to stay rich than to get rich? Each chapter examines different frauds, perpetrators, or victims of scams. These real-life stories include anecdotes about how these frauds were carried out and discussions of what can be learned from these events.\u003c\/p\u003e\n\n\u003cp\u003eThis engaging book:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003eExplores the business and financial lessons drawn from some of history’s biggest frauds\u003c\/li\u003e\n    \u003cli\u003eDescribes the conditions under which fraud tends to work best\u003c\/li\u003e\n    \u003cli\u003eExplains how people can avoid being scammed out of their money\u003c\/li\u003e\n    \u003cli\u003eSuggests practical steps to reduce financial fraud in the future\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cem\u003eDon’t Fall For It: A Short History of Financial Scams\u003c\/em\u003e is filled with engrossing real-life stories and valuable insights, written for finance professionals, investors, and general interest readers alike.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47000596545772,"sku":"9781119605164","price":73.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/16998703482586.jpg?v=1763288182"},{"product_id":"risk-and-reward-by-ben-carlson-9781804093269","title":"Risk and Reward","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003e\"One of the greatest financial writers of this era.\" – Downtown Josh Brown, star of CNBC's \u003ci\u003eThe Halftime Report\u003c\/i\u003e, co-founder and CEO of Ritholtz.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e\"If you want to get better at managing your money, \u003ci\u003eRisk \u0026amp; Reward\u003c\/i\u003e is a must-read.\" – Nick Maggiulli, author, \u003ci\u003eJust Keep Buying\u003c\/i\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eLet me tell you the secret to investing. There is no secret.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhen investing your hard-earned money, risk and reward are attached at the hip. There are no shortcuts. Getting rich overnight is a pipe dream.\u003c\/p\u003e\n\n\u003cp\u003eAuthor, podcast host, and Director of Institutional Asset Management at Ritholtz Wealth Management, Ben Carlson, CFA, offers a modern guide to surviving and thriving in the markets by taking a wrecking ball to his own investment philosophy to truly examine the good, the bad, and the ugly.\u003c\/p\u003e\n\n\u003cp\u003eCarlson contextualises the biggest risks of long-term investing by analysing key moments in global financial history. He examines everything from the Great Depression and its aftermath in the 1930s to the Japanese financial bubble of the 1980s, to the bursting of the dot-com bubble in the 2000s, and considers what modern investors can learn from these events to apply to their future trading strategies.\u003c\/p\u003e\n\n\u003cp\u003ePart practical manual, part economic history, \u003ci\u003eRisk \u0026amp; Reward\u003c\/i\u003e will give you a better grasp of the biggest risks in investing and teach you how to protect yourself against them so you can survive the short-term and thrive in the long-term.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhether you're a first-time saver or a lifelong investor, this book will change how you see risk – not as something to fear, but as the very reason reward exists.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Macmillan Publishers New Zealand Ltd","offers":[{"title":"Default Title","offer_id":47350554198252,"sku":"9781804093269","price":41.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/8946993482830.jpg?v=1772490984"}],"url":"https:\/\/bookhero.pro\/collections\/ben-carlson.oembed","provider":"Book Hero","version":"1.0","type":"link"}