{"title":"Beate van Dongen","description":"\u003cp\u003eDiscover the insightful works of Beate van Dongen, a prominent figure in the realm of business and entrepreneurship. With a keen focus on practical and strategic approaches to modern business challenges, Beate van Dongen has become a valuable resource for entrepreneurs and business professionals alike.\u003c\/p\u003e\n\n\u003cp\u003eHer notable work, \u003cem\u003eCEX Sells\u003c\/em\u003e, delves into the intricacies of customer experience and its powerful impact on driving business success. Through engaging narratives and real-world examples, Beate van Dongen offers readers the tools they need to enhance their business acumen and thrive in competitive markets.\u003c\/p\u003e\n\n\u003cp\u003eWhether you are an aspiring entrepreneur or an established business leader, Beate van Dongen’s books will equip you with innovative strategies and fresh perspectives essential for navigating today’s ever-evolving business landscape.\u003c\/p\u003e","products":[{"product_id":"cex-sells-by-deborah-wietzes-9789063694449","title":"CEX Sells","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eCustomer Experience (CEX) is hot! Nowadays, it gets harder and harder for companies to be distinctive by the products they offer. So, it is key to stand out in the services offered in addition to these products. A focus on the customer experience is needed. A lot of companies realise this, but only a few manage to be successful. They understand the theory and the process to get there, but what they lack are concrete tools to bring the theory into practice.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eCEX Sells\u003c\/i\u003e is the inspiration book for companies that want to deliver distinctive customer experiences in order to achieve their business objectives. Beate van Dongen Crombags and Deborah Wietzes discuss the various ingredients needed to deliver perfect customer experiences. Ingredients to define and design the optimal experience, but they also describe what is needed in the organisation to be able to deliver and manage that desired experience.\u003c\/p\u003e\n\n\u003cp\u003eThey show how front-runners worldwide have optimised their customer experience, and what other companies should learn from that. A book that will definitively inspire you to improve your own customer experience!\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Thames and Hudson (Australia) Pty Ltd","offers":[{"title":"Default Title","offer_id":46719200985324,"sku":"9789063694449","price":65.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3191643485415.jpg?v=1754548533"}],"url":"https:\/\/bookhero.pro\/collections\/beate-van-dongen.oembed","provider":"Book Hero","version":"1.0","type":"link"}