{"title":"Andrew Burt","description":"\u003cp\u003eWelcome to our curated collection of works by Andrew Burt, a distinguished author and authority in the fields of business and technology. Andrew Burt stands out for his profound insights into contemporary issues affecting the business landscape, particularly in areas like customer data, privacy, and cybersecurity.\u003c\/p\u003e\n\n\u003cp\u003eAmong the highlights of this collection is \u003cem\u003eCustomer Data and Privacy: The Insights You Need from Harvard Business Review\u003c\/em\u003e, a crucial read for anyone looking to navigate the complex world of data management. This book provides vital knowledge on how to handle customer data responsibly while maintaining trust.\u003c\/p\u003e\n\n\u003cp\u003eAnother standout title is \u003cem\u003eCybersecurity\u003c\/em\u003e, which delves into the best practices for protecting businesses from ever-evolving cyber threats. This book is an essential guide for entrepreneurs, business leaders, and IT professionals aiming to safeguard their digital assets in today’s technology-dependent world.\u003c\/p\u003e\n\n\u003cp\u003eAndrew Burt's books are a treasure trove of knowledge for anyone interested in the intersection of business strategy, privacy, and digital security. Explore his works to equip yourself with the insights necessary to excel in the modern business environment.\u003c\/p\u003e","products":[{"product_id":"customer-data-and-privacy-the-insights-you-need-from-harvard-business-review-by-thomas-c-redman-9781633699861","title":"Customer Data and Privacy: The Insights You Need from Harvard Business Review","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eIs it possible to take advantage of the benefits of data collection - and mitigate risks - for both companies and customers?\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eMost consumers are not very skilled at evaluating privacy risks; they're either unable to determine the cost of sharing personal data online or unaware of what they're sharing. (Doesn't everyone scroll down without reading to click 'I accept'?)\u003c\/p\u003e\n\n\u003cp\u003eWithout much intervention from most federal or state-level governments, companies are on their own to define what qualifies as reasonable use. In today's digital surveillance economy, there are no clear-cut best practices or guidelines. Gathering and using information can help customers - we see that in personalisation and autofill of online forms. But companies must act in the best interest of their customers and treat the sensitive information users give them with the ethical care of doctors, lawyers, and financial advisers. The challenges of operating in a digital ecosystem aren't going away.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eCustomer Data and Privacy: The Insights You Need from Harvard Business Review\u003c\/i\u003e will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the \u003ci\u003eInsights You Need from Harvard Business Review\u003c\/i\u003e series. Featuring HBR's smartest thinking on fast-moving issues - blockchain, cybersecurity, AI, and more - each book provides the foundational introduction and practical case studies your organisation needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.\u003c\/p\u003e\n\n\u003cp\u003eYou can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas - and prepare you and your company for the future.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46719506972908,"sku":"9781633699861","price":14.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18246103482769.jpg?v=1754560713"},{"product_id":"cybersecurity-by-roman-v-yampolskiy-9781633697874","title":"Cybersecurity","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eNo data is completely safe.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn our connected world, more access and more data come with more risk. The number of cyberattacks companies stop has grown, but the attacks are also increasingly frequent and ferocious. As the complexity and sophistication of our interconnected systems increase, so too do the skills of our adversaries. Cybersecurity can no longer be relegated to IT.\u003c\/p\u003e\n\n\u003cp\u003eImproving and increasing data security practices and identifying suspicious activity are everyone's responsibility, from the boardroom to the break room. From outlining the challenges to exploring the solutions, \u003cem\u003eCybersecurity: The Insights You Need from Harvard Business Review\u003c\/em\u003e brings you today's most essential thinking on cybersecurity. It helps you launch the right initiatives at your company, provides guidelines for getting everyone on your org chart on the same page, and allows you to prepare your company for the inevitable hack—and to grow and learn from it.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":46719519621356,"sku":"9781633697874","price":57.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18226233482769.jpg?v=1754561673"}],"url":"https:\/\/bookhero.pro\/collections\/andrew-burt.oembed","provider":"Book Hero","version":"1.0","type":"link"}