{"title":"Aga Szóstek","description":"\u003cp\u003eWelcome to our collection of works by \u003cem\u003eAga Szóstek\u003c\/em\u003e, a distinguished author in the realms of Self-Help \u0026amp; Personal Development and Business \u0026amp; Entrepreneurship. Her books offer insightful guidance for those seeking to enrich their personal and professional lives.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eLeadership by Design\u003c\/em\u003e explores innovative approaches to leadership, drawing on principles that foster creativity and strategic thinking. It serves as a valuable resource for anyone aiming to lead with intention and impact.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eThe Umami Strategy\u003c\/em\u003e, Szóstek introduces a unique perspective on business strategy. This book delves into the concept of creating experiences that resonate deeply with clients, akin to the umami flavour in culinary arts, which leaves a lasting and memorable impression.\u003c\/p\u003e\n\n\u003cp\u003eAga Szóstek's work is perfect for readers who are eager to harness their full potential and achieve extraordinary success both personally and within the business landscape. Discover her insights today and embark on a transformative journey.\u003c\/p\u003e","products":[{"product_id":"the-umami-strategy-by-aga-szostek-9789063695798","title":"The Umami Strategy","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eCreating a unique value for your customers is crucial if you want to differentiate in an overcrowded market. To do so, you need to define a powerful strategy that determines consistent action across your organisation to deliver your unique flavour. Szóstek describes this strategy as umami, which is the fifth category of taste (besides sweet, sour, salt, and bitter), and gives an exceptional flavour to your food.\u003c\/p\u003e\n\n\u003cp\u003eHow do you build a powerful yet actionable strategy, and successfully implement it across your organisation? Many leaders, marketers, and designers try to answer these questions. \u003cem\u003eThe Umami Strategy\u003c\/em\u003e proposes a novel approach that will help you build and execute an experience strategy. The model used in the book allows you to:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003efind out what stories your customers are telling today;\u003c\/li\u003e\n  \u003cli\u003euncover motivators and demotivators that guide these stories;\u003c\/li\u003e\n  \u003cli\u003eenvision the ideal future experience you want to deliver;\u003c\/li\u003e\n  \u003cli\u003edefine the actionable measures that will ensure progress toward that vision; and\u003c\/li\u003e\n  \u003cli\u003eevaluate that progress through future customer stories.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eEnjoyable, practical, and full of hidden gems and tips, this book will help you get your organisation to align with building a unique market value through delivering memorable experiences to your customers. Because to be noticed, you need to stand out of the crowd.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Thames and Hudson (Australia) Pty Ltd","offers":[{"title":"Default Title","offer_id":46723945234668,"sku":"9789063695798","price":95.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3205133485415.jpg?v=1754702326"},{"product_id":"leadership-by-design-by-aga-szostek-9789063696481","title":"Leadership by Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eEvery leader is different; there is no one-size-fits-all solution that someone can copy. Leaders are human, with different personalities, personal preferences, and styles of communication, meaning that no two leaders can be the same. Instead of prescribing constrictive frameworks to force the reader into a cookie-cutter style of leadership, \u003cem\u003eLeadership by Design\u003c\/em\u003e acts as a mentor, guiding them towards finding their own unique style of leadership.\u003c\/p\u003e\n\n\u003cp\u003eThis book is crafted as a self-development journey, providing the tools that one needs—no matter whether they're a CEO, a community leader, a freelancer, or something entirely different—to find out what leadership means to them. Balancing cutting-edge theory with useful tips, data, and tasks, this self-guided course will help facilitate a transformation towards becoming the type of leader the reader has always believed they can be.\u003c\/p\u003e\n\n\u003cp\u003eWe all can grow as leaders.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette New Zealand Ltd","offers":[{"title":"Default Title","offer_id":46868711604460,"sku":"9789063696481","price":60.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3211963485415.jpg?v=1759766332"}],"url":"https:\/\/bookhero.pro\/collections\/aga-szostek.oembed","provider":"Book Hero","version":"1.0","type":"link"}